Path Social had worked with influencers in the past, and they knew what they had to do: boost her followers and engagement as quickly as possible to start setting her profile apart from others. Terrell already had amazing content, and the audience was broad, so the team doubled down on promotion in order to reach as many people as possible.

Due to the advanced AI technology, the team was able to continually gain followers optimally as the AI analyzes the campaigns and the followers being gained. Pretty soon there was more buzz around Terrell’s profile, and engagement picked up very quickly. It was at this point Terrell realized how much time was being saved by allowing Path Social to assist in the growth of her profile. Thus Terrell was able to launch unique content and coordinate the promotion with Path Social, essentially doubling the amount of views and engagement she was seeing.

With this valuable time, Terrell was able to improve her Instagram by following the tips advised by her dedicated account manager. Her profile was essentially being grown on autopilot, so she was able to work with Path Social’s team to create a killer profile aesthetic that her followers love. She also optimized her posting schedule, content, and captions based on the analytics and reporting to further improve the growth and engagement on her profile.