Las mejores formas de conseguir seguidores en Instagram en 2024

Foto de perfil de Karen Lin, autora

Karen Lin

Instagram | 4 de septiembre de 2025

¿Quieres más seguidores reales en Instagram ?

In the world of Instagram, followers hold a lot of value and can enhance overall influence. Many brands build their social presence on the foundation of Instagram. They use Instagram marketing to drive traffic, increase sales, and engage with customers.

Sentirse descontento con el crecimiento de tu Instagram debido a la dura competencia y al complicado algoritmo es normal. Pero merece la pena hacer cosas para conseguir más seguidores. Contar con una mayor audiencia significa más posibilidades de éxito.

¿Buscas formas de afinar tu presencia y descubrir las mejores maneras de conseguir seguidores enInstagram ? Este blog expone los mejores consejos para hacerlo realidad.

Un hombre en un sofá con su ordenador portátil, revisando su estrategia para conseguir Instagram . 

Las mejores maneras de conseguir seguidores Instagram

If you’re just getting started, you may consider buying followers or using bots. However, these tactics may give short-term results and use up your resources. Instead of using such methods, there are better ways to grow your followers.

Los seguidores auténticos de Instagram en directo son ideales porque demuestran que te importa tu negocio. Estas son algunas formas probadas de aumentar tus seguidores en Instagram . 

Optimice su biografía en Instagram

Make your Instagram bio count, as it often serves as the initial point of contact for new visitors. Introduce your identity and services in 150 characters. Create a short and informative bio with keywords to make it easier for others to find you.

Craft Instagram Captions for SEO

A few years ago, Instagram limited the Explore searches to hashtags, usernames, location tags, and profile names. But things have changed, and now you can use keywords in searches. So, creating captions with well-chosen keywords can greatly help others find your content. Adding relevant and descriptive keywords to captions boosts the chances of your content appearing on the Explore page.

Determinar la hora óptima de publicación

Consistency in Instagram content creation is crucial. Time your posts right to maximize visibility, increase traffic, and attract new audiences. However, it’s essential to identify your unique best time to post. 

Use third-party apps, like Later, to schedule content and get suggestions that are specific to your audience.

Diseñe un feed atractivo en Instagram

Your Instagram profile is like a website, portfolio, and resume in one. A visitor decides whether to follow you within a few seconds and having a good Instagram aesthetic is crucial. 

Una persona con un teléfono Android en el que se ve el Instagram .

Comprender la psicología del comportamiento de los seguidores

Exploring follower behavior on social media platforms, particularly Instagram, uncovers intriguing aspects of human psychology. This allows marketers to use certain strategies to increase follower count. The motivations for people to follow an account are connected to human psychology and social dynamics.

At its core, various psychological factors often influence the decision to follow an account. Trust, credibility, relatability, and a sense of community play pivotal roles. Users follow accounts that align with their interests, values, or aspirations. The content an account shares reflects the user’s identity, contributing to a sense of belonging within a digital community.

The psychological principle of reciprocity also comes into play. When an account interacts with its followers, it establishes a mutually beneficial relationship. Followers support the account by staying engaged and recommending it to others.

El concepto de psicología de la prueba social influye significativamente en el comportamiento de los seguidores en las redes sociales. Las personas que se encuentran con una cuenta con seguidores reales la perciben como popular y digna de confianza. 

El miedo a perderse algo es otro aspecto psicológico que influye en el comportamiento de los seguidores. Los usuarios son más propensos a seguir cuentas que muestran contenidos exclusivos o sensibles al tiempo. Esto crea una sensación de urgencia y miedo a perderse información o experiencias valiosas.

Understanding these psychological factors enables content creators and businesses to tailor their strategies for attracting and retaining followers. Create content that connects with what your followers care about, building a real audience and showing your brand’s authenticity. Thus, it’s important to understand the psychology behind follower behavior to navigate social media and build a community.

A woman standing and holding an iPad, scrolling through her Instagram followers.

Cómo conseguir seguidores en Instagram de forma orgánica

To enhance your Instagram presence and gain followers organically, employ strategic and authentic approaches. Organic growth ensures a genuine audience that is genuinely interested in your content. Here is how to get Instagram followers organically:

1. Crear contenidos compartibles

To reach out to new audiences, create content that people would like to share. You can start with proven formats, like inspirational quotes and informative carousel posts. Memes can also help you reach more people, especially when they relate to current trends in popular culture. 

2. Incorporar carruseles Instagram

Comparta contenidos educativos con su audiencia utilizando los carruseles de Instagram . Elabora estos carruseles para educar e involucrar, y utiliza un título atractivo para fomentar la interacción de los usuarios. Coloca estas publicaciones educativas en tus Stories y anima a los demás a compartirlas en las suyas.

3. Colabora con personas influyentes,

Connect with influencer marketing, or team up with small businesses for a win-win opportunity. When partnering, make sure your values match and their followers have similar demographics and interests as their target audience. This helps them access new communities and expand their reach.

Considera la posibilidad de llevar a cabo una campaña de microinfluencers en aquellos casos en los que el elevado número de seguidores supere las limitaciones presupuestarias. Los pequeños creadores suelen tener una comunidad muy unida que confía en sus recomendaciones. Esto los convierte en socios valiosos para llegar a un público nicho.

4. Comprometerse con los seguidores

Stay engaged with your Instagram audience to understand their concerns, answer questions, and gather content ideas. 

In addition to comments and messages, explore Instagram Stories for more interaction. Instagram offers several features that allow for easy content generation without overwhelming yourself. These features include question stickers, interactive stickers, polls, countdowns, and link embedment.

Un hombre con pantalones cortos azules y una camiseta blanca está publicando Instagram . 

Aprovechar las funciones de Instagram para captar seguidores

Leveraging Instagram features strategically can attract potential followers. With diverse built-in tools, it’s essential to understand how to optimize each feature to expand your follower base.

  • Obtenga Instagram Verificación

Having a blue checkmark on your Instagram account is a quick way to show credibility. It helps you stand out in searches, prevents impersonation, and can lead to higher engagement.

Verifying your Instagram can help boost growth. Simply buy a subscription through your profile, but make sure to meet Meta’s minimum activity standards for eligibility.

  • IGTV

IGTV provides an excellent opportunity to showcase longer-form content. Make engaging videos to grab users’ attention and encourage them to follow for more valuable content. Use IGTV to share tutorials, behind-the-scenes glimpses, or in-depth discussions about your niche.

  • Instagram Carretes

Instagram Los vídeos cortos están ganando popularidad rápidamente. Reels que se alinean con su negocio y resuenan con su público objetivo. La capacidad de descubrimiento de los Reels los convierte en una valiosa herramienta para llegar a nuevos seguidores interesados en su contenido.

  • Instagram En directo

Engage with your audience in real time through Instagram Live. This feature lets you connect directly with followers, answer questions, and share live updates. Promote your live sessions in advance to attract viewers and convert them into potential customers through real-time interactions.

  • Hashtags y página Explorar

Incorporate relevant hashtags in your posts to increase discoverability. Instagram’s Explore page often features content based on user interests, providing an additional avenue for reaching a broader audience. Research popular and niche-specific hashtags to maximize the visibility of your posts and attract new followers.

Una persona va a hacer una retransmisión en directo en su Instagram. 

Cómo conseguir más seguidores en Instagram a través de aplicaciones de terceros

¿Te preguntas cómo conseguir más seguidores en Instagram por otros medios? No eres el único. Puedes ampliar tu base de seguidores de Instagram a través de aplicaciones de terceros. Estas plataformas ofrecen funciones y servicios únicos para aumentar tu número de seguidores y mejorar tu presencia general en Instagram . 

Below are a few top-rated platforms that help you maximize your social profile and, in turn, grow your audience.

1. Path Social

Path Social es una aplicación de terceros especializada en el crecimiento orgánico de seguidores. Emplea algoritmos avanzados y estrategias específicas para conectar tu perfil con usuarios realmente interesados en tus contenidos. El objetivo de las plataformas es atraer seguidores comprometidos aprovechando los intereses y patrones de los usuarios.

2. Viral social

Social Viral focuses on a global audience, providing Instagram followers from various parts of the world. Their strength lies in sourcing followers internationally, broadening your audience beyond local borders. The platform boasts a transparent process, ensuring clear procedures without hidden fees.

3. Boom social

Another reliable platform is Social Boom, which is well-known for purchasing active Instagram followers. Their compliance with Instagram’s policies ensures a safe experience, contributing to improved social credibility and online reputation. SocialBoom.io stands out by prioritizing long-term relationships and delivering significant follower counts. This makes it a dependable choice for those looking to build a substantial, lasting follower base without hassle.

A person is typing on his computer, researching ways to increase his IG followers.

Estrategias de crecimiento eficaces y consejos probados para conseguir más seguidores

You need a growth strategy that works to increase your impact and the number of people who follow you. Even if the platform is always changing, some tried-and-true methods are still essential for long-term success in your local marketing. The following are several tactics to augment your audience:

  • Utilice Instagram Ads

Leverage Instagram’s advertising features to target specific demographics. Paid promotions can expose your content to a broader audience, helping you gain followers who align with your niche.

  • Anfitrión Instagram Takeovers

Collaborate with Instagram influencers or individuals in your niche to host Instagram takeovers. This mutually beneficial strategy allows guests to showcase their content to your audience. This, in turn, introduces their followers to your account.

  • Participe en los Desafíos de Tendencias

Participar en retos y tendencias populares en Instagram expone tus contenidos a un público más amplio. Incorpora hashtags de tendencia y participa en retos para aumentar la visibilidad y animar a los usuarios a seguir tu cuenta.

  • Mejore su Instagram Historia Destacada

Archiving Instagram Stories in Highlights can extend their life, boost brand recognition, attract new followers, and showcase valuable content.

  • Organice un sorteo en Instagram

Hosting a giveaway is a quick way to get more followers on Instagram. To do it right, know the giveaway rules and make sure they match your growth goals. For instance, ask people to tag a friend, share the giveaway on their Stories, and follow your account. Partnering with a creator or brand with a similar audience can also enhance your giveaway.

Dos mujeres se están haciendo un selfi para publicarlo en Instagram.

Más información: Hazte notar a través de Discover Feed

InstagramDiscover Feed es una poderosa herramienta para aumentar tu audiencia y conseguir nuevos seguidores de forma orgánica. Aquí tienes algunos consejos adicionales que te ayudarán a aprovechar esta función y aumentar tu exposición en la plataforma.

  • Diversificar los formatos de los contenidos

Experiment with various types of content formats, including images, videos, and carousels. The algorithm appreciates diversity, and users are likely to explore and engage with different content types.

  • Optimice su perfil Instagram

Make sure your Instagram profile is complete and optimized. To improve your Instagram strategies, consider adding a link to your Instagram profile in your email signature. This allows every professional interaction to be a potential connection point for new followers. 

Consider a concise call-to-action, such as “Explore More on Instagram,” with your profile link.

  • Supervisar los análisis y perfeccionar la estrategia

Regularly review your Instagram Insights to gain insights into the performance of your content. Identify trends, analyze audience behavior, and refine your strategy accordingly. This data-driven approach enhances the effectiveness of your Discover Feed strategy.

  • Aproveche Contenidos generados por los usuarios

Capitalize on user-generated content (UGC) by encouraging your followers to create content related to your product and services. UGC strengthens your relationship with current followers. Additionally, it serves as authentic content that can capture the attention of a wider audience through the Discover Feed.

A woman is sitting in front of her computer, recording a Reel on her phone.

Gestión de crisis en Instagram

Managing crises in the fast-paced social media landscape is more about safeguarding your image. To keep growing your follower count, handle crises transparently and responsively. It’s best to preserve your reputation proactively.

For instance, quick responses to negative comments can demonstrate your commitment to addressing concerns, which can reassure existing followers. Clear and honest communication is key to building trust with your audience during a crisis. 

Crisis management plays a vital role in shaping the user experience. When you pay attention to your followers’ concerns and take corrective measures, it fosters loyalty. This loyalty can increase user engagement and ultimately grow your follower base.

Hay un ordenador portátil abierto en el que se ven gráficos que muestran el crecimiento del número de seguidores de una marca.

Experimente el crecimiento estratégico con Path Social

With your newfound knowledge of the best ways to get Instagram followers, it’s time to implement your plans. Use a social media schedule, create some awesome Instagram posts, and expand your horizons.

As Instagram introduces new features, continue interacting with your existing followers and adapt your social media strategy accordingly. Acquiring a larger Instagram following is just the beginning. Keep it chill, and adjust your approach to maximize your Instagram journey.

Start growing and gaining Instagram followers today! If you’re looking to improve your Instagram strategy or gain more followers, it’s important to seek professional assistance. 

Path Social offers cutting-edge technology and innovative techniques to help you achieve your goals. With our help, you can significantly increase your follower count and build an ideal Instagram profile. So, start using Path Social to build your ideal Instagram profile now.