Les meilleurs moyens d'obtenir Instagram Followers en 2024

Photo de profil de Karen Lin, autrice

Karen Lin

Instagram | 4 septembre 2025

Vous voulez plus de vrais followers sur Instagram ?

In the world of Instagram, followers hold a lot of value and can enhance overall influence. Many brands build their social presence on the foundation of Instagram. They use Instagram marketing to drive traffic, increase sales, and engage with customers.

Il est normal de ne pas être satisfait de la croissance de votre site Instagram en raison de la concurrence acharnée et de l'algorithme délicat. Mais cela vaut vraiment la peine de faire quelque chose pour obtenir plus de followers. Une plus grande audience est synonyme de plus de chances de succès.

Vous cherchez à affiner votre présence et à découvrir les meilleurs moyens d'obtenir Instagram followers? Ce blog présente les meilleurs conseils pour en faire une réalité.

A man on a couch with his laptop looking at his Instagram follower strategy. 

Les meilleurs moyens d'obtenir Instagram Followers

If you’re just getting started, you may consider buying followers or using bots. However, these tactics may give short-term results and use up your resources. Instead of using such methods, there are better ways to grow your followers.

Les adeptes authentiques de Instagram sont idéaux car ils montrent que vous vous intéressez à votre entreprise. Voici quelques méthodes éprouvées pour développer votre audience sur Instagram . 

Optimisez votre Instagram Bio

Make your Instagram bio count, as it often serves as the initial point of contact for new visitors. Introduce your identity and services in 150 characters. Create a short and informative bio with keywords to make it easier for others to find you.

Rédiger les légendes de Instagram pour le référencement

A few years ago, Instagram limited the Explore searches to hashtags, usernames, location tags, and profile names. But things have changed, and now you can use keywords in searches. So, creating captions with well-chosen keywords can greatly help others find your content. Adding relevant and descriptive keywords to captions boosts the chances of your content appearing on the Explore page.

Déterminer l'heure optimale de publication

Consistency in Instagram content creation is crucial. Time your posts right to maximize visibility, increase traffic, and attract new audiences. However, it’s essential to identify your unique best time to post. 

Use third-party apps, like Later, to schedule content and get suggestions that are specific to your audience.

Concevoir un flux attrayant sur Instagram

Your Instagram profile is like a website, portfolio, and resume in one. A visitor decides whether to follow you within a few seconds and having a good Instagram aesthetic is crucial. 

A person holding an Android phone with an Instagram feed open.

Comprendre la psychologie du comportement des suiveurs

Exploring follower behavior on social media platforms, particularly Instagram, uncovers intriguing aspects of human psychology. This allows marketers to use certain strategies to increase follower count. The motivations for people to follow an account are connected to human psychology and social dynamics.

At its core, various psychological factors often influence the decision to follow an account. Trust, credibility, relatability, and a sense of community play pivotal roles. Users follow accounts that align with their interests, values, or aspirations. The content an account shares reflects the user’s identity, contributing to a sense of belonging within a digital community.

The psychological principle of reciprocity also comes into play. When an account interacts with its followers, it establishes a mutually beneficial relationship. Followers support the account by staying engaged and recommending it to others.

Le concept de la psychologie de la preuve sociale a un impact significatif sur le comportement des adeptes sur les médias sociaux. Les personnes qui tombent sur un compte avec de vrais followers le perçoivent comme populaire et digne de confiance. 

La peur de manquer (FOMO) est un autre aspect psychologique qui influe sur le comportement des suiveurs. Les utilisateurs sont plus enclins à suivre des comptes qui présentent un contenu exclusif ou sensible au temps. Cela crée un sentiment d'urgence et une peur de manquer des informations ou des expériences précieuses.

Understanding these psychological factors enables content creators and businesses to tailor their strategies for attracting and retaining followers. Create content that connects with what your followers care about, building a real audience and showing your brand’s authenticity. Thus, it’s important to understand the psychology behind follower behavior to navigate social media and build a community.

A woman standing and holding an iPad, scrolling through her Instagram followers.

Comment obtenir Instagram Followers de manière organique

To enhance your Instagram presence and gain followers organically, employ strategic and authentic approaches. Organic growth ensures a genuine audience that is genuinely interested in your content. Here is how to get Instagram followers organically:

1. Créer un contenu partageable

To reach out to new audiences, create content that people would like to share. You can start with proven formats, like inspirational quotes and informative carousel posts. Memes can also help you reach more people, especially when they relate to current trends in popular culture. 

2. Incorporer Instagram Carrousels

Partagez du contenu éducatif avec votre public à l'aide des carrousels Instagram . Concevez ces carrousels à la fois pour l'éducation et l'engagement et utilisez un titre convaincant pour encourager l'interaction de l'utilisateur. Mettez ces posts éducatifs sur vos Stories et encouragez les autres à les partager sur leurs Stories.

3. Collaborer avec des personnes influentes,

Connect with influencer marketing, or team up with small businesses for a win-win opportunity. When partnering, make sure your values match and their followers have similar demographics and interests as their target audience. This helps them access new communities and expand their reach.

Envisagez de mener une campagne de micro-influenceurs lorsque le nombre de followers dépasse les contraintes budgétaires. Les petits créateurs ont souvent une communauté très soudée qui fait confiance à leurs recommandations. Cela en fait des partenaires précieux pour atteindre un public de niche.

4. S'engager auprès des suiveurs

Stay engaged with your Instagram audience to understand their concerns, answer questions, and gather content ideas. 

In addition to comments and messages, explore Instagram Stories for more interaction. Instagram offers several features that allow for easy content generation without overwhelming yourself. These features include question stickers, interactive stickers, polls, countdowns, and link embedment.

A man in blue shorts and a white shirt is putting up Instagram stories. 

Exploiter les fonctionnalités de Instagram pour l'acquisition de followers

Leveraging Instagram features strategically can attract potential followers. With diverse built-in tools, it’s essential to understand how to optimize each feature to expand your follower base.

  • Obtenir la vérification de Instagram

Having a blue checkmark on your Instagram account is a quick way to show credibility. It helps you stand out in searches, prevents impersonation, and can lead to higher engagement.

Verifying your Instagram can help boost growth. Simply buy a subscription through your profile, but make sure to meet Meta’s minimum activity standards for eligibility.

  • IGTV

IGTV provides an excellent opportunity to showcase longer-form content. Make engaging videos to grab users’ attention and encourage them to follow for more valuable content. Use IGTV to share tutorials, behind-the-scenes glimpses, or in-depth discussions about your niche.

  • Instagram Enrouleurs

Instagram Les bobines sont des vidéos de courte durée qui gagnent rapidement en popularité. Il s'agit de vidéos qui correspondent à votre activité et qui trouvent un écho auprès de votre public cible. La possibilité de découvrir les Reels en fait un outil précieux pour atteindre de nouveaux adeptes intéressés par votre contenu.

  • Instagram En direct

Engage with your audience in real time through Instagram Live. This feature lets you connect directly with followers, answer questions, and share live updates. Promote your live sessions in advance to attract viewers and convert them into potential customers through real-time interactions.

  • Hashtags et page Explore

Incorporate relevant hashtags in your posts to increase discoverability. Instagram’s Explore page often features content based on user interests, providing an additional avenue for reaching a broader audience. Research popular and niche-specific hashtags to maximize the visibility of your posts and attract new followers.

A person is going Live on his Instagram. 

Comment obtenir plus de followers sur Instagram grâce à des applications tierces ?

Vous vous demandez comment obtenir plus de followers sur Instagram par d'autres moyens ? Vous n'êtes pas le seul. Vous pouvez augmenter le nombre de vos followers sur Instagram grâce à des applications tierces. Ces plateformes offrent des fonctionnalités et des services uniques pour augmenter votre nombre de followers et améliorer votre présence globale sur Instagram . 

Below are a few top-rated platforms that help you maximize your social profile and, in turn, grow your audience.

1. Path Social

Path Social est une application tierce spécialisée dans la croissance organique des followers. Elle utilise des algorithmes avancés et des stratégies ciblées pour mettre en relation votre profil avec des utilisateurs réellement intéressés par votre contenu. Les plateformes visent à attirer des followers engagés en s'appuyant sur les intérêts et les habitudes des utilisateurs.

2. Viral social

Social Viral focuses on a global audience, providing Instagram followers from various parts of the world. Their strength lies in sourcing followers internationally, broadening your audience beyond local borders. The platform boasts a transparent process, ensuring clear procedures without hidden fees.

3. Le boom social

Another reliable platform is Social Boom, which is well-known for purchasing active Instagram followers. Their compliance with Instagram’s policies ensures a safe experience, contributing to improved social credibility and online reputation. SocialBoom.io stands out by prioritizing long-term relationships and delivering significant follower counts. This makes it a dependable choice for those looking to build a substantial, lasting follower base without hassle.

A person is typing on his computer, researching ways to increase his IG followers.

Stratégies de croissance efficaces et astuces éprouvées pour gagner plus de followers

You need a growth strategy that works to increase your impact and the number of people who follow you. Even if the platform is always changing, some tried-and-true methods are still essential for long-term success in your local marketing. The following are several tactics to augment your audience:

  • Utiliser Instagram Ads

Leverage Instagram’s advertising features to target specific demographics. Paid promotions can expose your content to a broader audience, helping you gain followers who align with your niche.

  • Accueillez Instagram Takeovers

Collaborate with Instagram influencers or individuals in your niche to host Instagram takeovers. This mutually beneficial strategy allows guests to showcase their content to your audience. This, in turn, introduces their followers to your account.

  • Participer aux défis des tendances

En participant aux défis et aux tendances populaires sur Instagram , vous exposez votre contenu à un public plus large. Incorporez des hashtags en vogue et participez à des défis pour améliorer votre visibilité et encourager les utilisateurs à suivre votre compte.

  • Améliorez votre Instagram Points forts de l'histoire

Archiving Instagram Stories in Highlights can extend their life, boost brand recognition, attract new followers, and showcase valuable content.

  • Organiser un cadeau Instagram

Hosting a giveaway is a quick way to get more followers on Instagram. To do it right, know the giveaway rules and make sure they match your growth goals. For instance, ask people to tag a friend, share the giveaway on their Stories, and follow your account. Partnering with a creator or brand with a similar audience can also enhance your giveaway.

Two women are taking a selfie to post on Instagram.

Bonus Insights : Se faire remarquer grâce au fil Discover

InstagramLe fil d'actualité de Discover est un outil puissant pour développer votre audience et gagner de nouveaux adeptes de manière organique. Voici quelques conseils supplémentaires pour vous aider à tirer parti de cette fonctionnalité et à accroître votre visibilité sur la plateforme.

  • Diversifier les formats de contenu

Experiment with various types of content formats, including images, videos, and carousels. The algorithm appreciates diversity, and users are likely to explore and engage with different content types.

  • Optimisez votre profil Instagram

Make sure your Instagram profile is complete and optimized. To improve your Instagram strategies, consider adding a link to your Instagram profile in your email signature. This allows every professional interaction to be a potential connection point for new followers. 

Consider a concise call-to-action, such as “Explore More on Instagram,” with your profile link.

  • Contrôler les analyses et affiner la stratégie

Regularly review your Instagram Insights to gain insights into the performance of your content. Identify trends, analyze audience behavior, and refine your strategy accordingly. This data-driven approach enhances the effectiveness of your Discover Feed strategy.

  • Exploiter le Contenu généré par les utilisateurs

Capitalize on user-generated content (UGC) by encouraging your followers to create content related to your product and services. UGC strengthens your relationship with current followers. Additionally, it serves as authentic content that can capture the attention of a wider audience through the Discover Feed.

A woman is sitting in front of her computer, recording a Reel on her phone.

Gestion de crise sur Instagram

Managing crises in the fast-paced social media landscape is more about safeguarding your image. To keep growing your follower count, handle crises transparently and responsively. It’s best to preserve your reputation proactively.

For instance, quick responses to negative comments can demonstrate your commitment to addressing concerns, which can reassure existing followers. Clear and honest communication is key to building trust with your audience during a crisis. 

Crisis management plays a vital role in shaping the user experience. When you pay attention to your followers’ concerns and take corrective measures, it fosters loyalty. This loyalty can increase user engagement and ultimately grow your follower base.

A laptop is open with graphs depicting a brand’s follower growth.

Une croissance stratégique grâce à Path Social

With your newfound knowledge of the best ways to get Instagram followers, it’s time to implement your plans. Use a social media schedule, create some awesome Instagram posts, and expand your horizons.

As Instagram introduces new features, continue interacting with your existing followers and adapt your social media strategy accordingly. Acquiring a larger Instagram following is just the beginning. Keep it chill, and adjust your approach to maximize your Instagram journey.

Start growing and gaining Instagram followers today! If you’re looking to improve your Instagram strategy or gain more followers, it’s important to seek professional assistance. 

Path Social offers cutting-edge technology and innovative techniques to help you achieve your goals. With our help, you can significantly increase your follower count and build an ideal Instagram profile. So, start using Path Social to build your ideal Instagram profile now.