Instagram Unfollowers : Comment faire face à la perte de followers

Photo de profil de Karen Lin, autrice

Karen Lin

Instagram | 31 mai 2024

Vous voulez plus de vrais followers sur Instagram ?

Brands and content creators work hard to produce great content and gain new followers every day. When their number of followers gets higher and more significant, it becomes a point of pride. It means you’ve made it in the dog-eat-dog world of Instagram. But sometimes, these loyal fans turn against you and suddenly become Instagram unfollowers instead—and it sucks.

When you lose followers on Instagram, you start to question whether your content is interesting. Maybe you’ll start regretting buying bot accounts as ghost followers. And perhaps you’ll be upset that people you were once friendly mutual followers with have dropped you so quickly.

All these feelings are completely valid. That’s why it’s in your best interest as a content creator to always stay on top of these unfollowers. Today, we’ll discuss why people unfollow others and how you can manage after some of them unfollow you. Keep scrolling to learn more!

When unfollowers delete you from their Instagram following list, it causes a drop in your overall organic reach.

Pourquoi est-ce que je perds des followers sur IG ?

Losing followers on IG can be a blow to your confidence as a brand, and that’s totally valid. Without enough followers, you can hurt your reach and engagement scores. When only a few people see your content, it won’t make as much of an impact. In the long run, this could also hurt your visibility and place in your remaining followers’ feeds.

An increase in Instagram unfollowers can also affect your credibility. Some people consider your follower count social proof that you are trustworthy and reliable. If you’re popular, it means many people listen to you. With fewer followers, you may not retain this same level of respect.

Le fait qu'un trop grand nombre de personnes ne vous suivent plus peut également nuire à vos perspectives de carrière. Les marques vérifient les antécédents des influenceurs avec lesquels elles travaillent afin d'évaluer leur impact sur une campagne.

If potential collaborators notice that your fanbase is smaller than it used to be, it may look like your account is becoming irrelevant. If they think that, a collaboration that was once in the works may be off the table now.

Mais pourquoi avez-vous des unfollowers sur Instagram ? Voici quelques raisons pour lesquelles votre nombre de followers est peut-être en baisse :

Instagram Les personnes qui ne vous suivent pas ne sont plus intéressées par votre contenu

One reason your fanbase is shrinking might be that people on Instagram have lost interest in your content. It sounds harsh, but it’s possible if you’re starting to slack with your posting schedule and content quality.

If your content seems dull and not up to the standard of your competitors’ posts, people might start unfollowing you. Maybe your posts aren’t as aesthetically pleasing as they once were. Or perhaps you’re beginning to over-promote your brand instead of posting helpful, engaging content.

But it’s not always your fault. Sometimes, people outgrow old interests and clean up their following lists. If your brand’s niche isn’t something they prioritize in their life anymore, it makes sense that you get the boot.

Being inactive on the platform can also lead to Instagram unfollowers. If you haven’t been consistently posting, people might think your page is dead and will unfollow it. So, it’s essential to be consistent with your regular posting schedule.

When people get bored of your content, there’s a high chance they will unfollow you.

Les comptes de robots rémunérés deviennent maintenant Instagram Unfollowers

In the past, you may have made the wrong move of buying cheap followers, thinking it would be harmless. But cheap followers equal low-quality, inactive ghost followers that hardly interact with your posts.

Over time, these kinds of followers might unfollow you. Many bot accounts are programmed to unfollow users to prevent Instagram from detecting inauthentic activity on their accounts. As a result, you notice more unfollowers on Instagram.

Instagram is also known to “clean up” and remove ghost followers and bot accounts from the platform. If you notice that your fanbase is getting smaller after buying fake followers, this could be another reason for it.

The lesson is that you shouldn’t buy low-quality ghost followers just to grow your fanbase. They’ll end up unfollowing you over time, which will put your credibility in harm’s way. Instead, focus on cultivating relationships on the platform to build the trust of real, authentic people.

Débarrassez-vous d'eux aussi : Comment se débarrasser d'un follower sur Internet ? Instagram

There are many reasons to unfollow someone on Instagram too. If you’re no longer interested in someone’s content or had a bad experience with them in the DMs, it makes sense to unfollow them. Spotting bot accounts in your following list also warrants an unfollow.

Or maybe you’re upset by people with whom you used to be mutual followers who are now your Instagram unfollowers. Perhaps they did the follow-and-unfollow scheme, where they gave you a follow in the hopes that you might follow them back. But as soon as you did, they unfollowed you.

Want to even the odds? Get a little revenge by learning how to unfollow on Instagram. Here’s how to do it, step by step:

1. Allez sur votre profil Instagram .

2. At the top of your profile page, you’ll see a number with the word “Following” underneath. This is the total number of people you follow. Click on that number.

3. Une liste de tous les comptes que vous suivez s'affiche. Parcourez la liste jusqu'à ce que vous trouviez l'utilisateur que vous souhaitez supprimer. Vous pouvez également rechercher son nom d'utilisateur dans la barre de recherche.

4. To unfollow them, click the gray “Following” button.

You can also go to someone’s profile and click the gray “Following” drop-down button under their bio. From there, click “Unfollow” to remove them from your following list.

Faites-le en une seule fois : comment annuler en masse un suivi sur un site web. Instagram

If you’re planning on unfollowing a large number of people, you can also learn how to mass unfollow on Instagram. This is great for removing inactive ghost followers you once followed back or trimming down your follower-to-following ratio.

Unfortunately, Instagram has no built-in automation feature that allows you to unfollow people in bulk. Instead, you’ll want to enlist the help of an Instagram unfollow app to do it for you.

These unfollow apps help you manage your following list on Instagram. They can scan through all the people you follow, detect bot accounts and ghost followers, and unfollow them. They can do the same for people you follow but don’t follow you in return. Interested in apps like these? Keep reading to see our top unfollow app picks.

Instagram Unfollow Apps That Make the Task More Convenient (Ne pas suivre les applications qui rendent la tâche plus commode)

There are plenty of Instagram unfollow apps out there. People love them for keeping their follower-to-following ratio even and balanced. After all, it looks better for influencers to have a smaller following count than their number of followers. But which apps are the best at what they promise to do?

One of the best unfollow apps today is AiGrow. This app is a fantastic tool for cleaning up your following list. It mass unfollows people who don’t follow you back and seem to be inactive bot accounts. All you have to do is sit back, relax, and wait for your account to unfollow these users.

The best part about AiGrow is that a real Instagram account manager oversees it. Since it’s a real person doing the unfollowing for you, it can lay low in Instagram’s detection efforts to penalize inauthentic, automated activity.

Another awesome Instagram unfollow app is Unfollow Today. This free app looks for people you follow that don’t follow you in return. It can also detect inactive users you follow, like those without profile pictures. Then, it unfollows these people.

Vous craignez que l'application ne supprime accidentellement vos vrais amis ? Ne vous inquiétez pas. Unfollow Today dispose d'une fonction de liste blanche qui vous permet de protéger vos amis les plus proches sur la plateforme, que vous ne devez jamais supprimer.

Les inconvénients de l'utilisation d'un logiciel Instagram Unfollow

Using an Instagram unfollow program to mass unfollow people isn’t always perfect, though. Because these apps are automation tools, they can be prone to error.

They could end up accidentally deleting real followers or, worse, your best friends. Thankfully, some apps have a whitelist feature to prevent this from happening.

Un autre problème majeur de ces applications est qu'elles demandent presque toujours vos identifiants de connexion à Instagram . Cela peut mettre en danger votre sécurité et votre vie privée.

Donner votre mot de passe à un site web non fiable peut vous rendre vulnérable au piratage et à la violation de données. Si vous avez l'impression que votre compte a été compromis, signalez-le immédiatement à Instagram.

Jouer au détective : comment savoir qui vous a abandonné sur le web Instagram

Would someone unfollowed you on Instagram? Unfortunately, Instagram doesn’t have a feature that notifies you if someone hit “unfollow” on your profile. It only shows you a list of those currently following your account.

The only way to check who your Instagram unfollowers are through the platform is by doing it manually. You have to search for a specific username in your follower list to see if they’re still following you. If someone who was once one of your mutual followers doesn’t show up on the list, it means they have already unfollowed you.

The manual process of checking who unfollowed you is super tedious and time-consuming. How do you see who unfollowed you on Instagram in an easier way? There are apps for that, too! Keep reading to see the best ones.

To check if someone unfollowed you on Instagram, look them up on your follower list.

Utilisez un Instagram Unfollow Tracker pour des résultats précis

If you want to see who unfollowed your account quickly, you can use an Instagram unfollow tracker app. These apps allow you to see who unfollows you in real-time. Others can also identify inactive accounts that haven’t engaged with your content recently. But what are the best ones?

One app we love is FollowMeter. This unfollow tracker shows you your most recent Instagram unfollowers and lists people who don’t follow you back. If you’re mutual followers with these users, it’s up to you to decide whether you want to unfollow them, too.

The app is available on both iOS and Android. People commend it for its simple dashboard that is easy to navigate, even for beginners.

Another tracker app we highly recommend is Followers Tracker Insight, which is available only on Android devices. This app shows you unfollowers on Instagram starting from the moment you link your account with the software. It also provides other interesting lists, such as mutual friends and users who don’t follow back.

Comment empêcher les utilisateurs de Instagram Unfollowers de quitter votre communauté

There’s no way to stop people from unfollowing you on Instagram if they lose interest in your content. But it doesn’t mean you should take it sitting down. You should still work to keep your followers interested in your profile. By engaging them with content they will enjoy, you can keep them in your community without worrying about them clicking “unfollow” on your page.

Voici quatre choses que vous pouvez faire pour réduire le nombre de vos "unfollowers" sur Instagram:

1. N'achetez pas de followers fantômes (ils finiront par devenir Instagram Unfollowers)

Buying ghost followers online has tons of consequences. Not only does it kill your engagement rates, but it can also result in an Instagram shadowban, which lowers your visibility and reach.

But another negative effect of buying ghost followers is that they’ll end up unfollowing you after a while, bringing down your follower count.

If you want to spend money to get followers fast, we suggest buying real, engaging followers. These kinds of followers have real people behind them, so they won’t be programmed to unfollow you after a while. Investing your money in non-drop followers (aka permanent followers) is even better. These follower packages may be more expensive, but they’re worth it.

If you must buy followers online, only go for real and engaging users.

2. Publier régulièrement du contenu pertinent

Don’t give potential Instagram unfollowers a reason to get bored when scrolling through your content. Make sure that all the posts you publish are relevant, entertaining, visually appealing and can make an impact in your followers’ lives. That way, every single one of your followers will have a reason to stay.

Keep your content mix fresh and interesting by experimenting with trendy formats like Instagram Reels. Not only does this keep followers engaged, but it also boosts your visibility on the Explore page.

Plan your content strategy properly to have at least a few interesting posts each week. If you become too inactive on the platform, people will think there’s no reason to follow you. It’s like having awkward, dead air on a live talk show.

3. Construire des relations authentiques pour un minimum d'abandons sur le Web Instagram

One surefire way to keep your followers for the long term is by building a solid, genuine relationship with them.

Engage with them when they comment on your posts and give them some comments in return for theirs. If they send you a DM, reply as soon as you can. This helps establish rapport with your fanbase. And if they feel like you value them as friends online, they won’t become Instagram unfollowers.

Vous pouvez également renforcer vos relations avec d'autres créateurs de contenu en collaborant avec eux. C'est un excellent moyen de créer un réseau et de nouer des amitiés durables sur la plateforme. Le fait que cela vous permette également d'atteindre leurs followers (et éventuellement d'en gagner de nouveaux) n'est qu'un bonus !

Create genuine connections with your followers so that they don’t unfollow you.

4. Être authentique, mais jamais trop polémique ou polarisant

Another common reason people unfollow others on Instagram is when they post content that is too controversial. If you don’t want too many Instagram unfollowers, we suggest not publishing overly polarizing posts. This can drive away people who don’t agree with your opinion or might feel offended if you appear aggressive about your stand on things.

Don’t get us wrong—Instagram is the perfect place to speak up about your opinions, especially on social issues. However, creating a safe, positive space for everyone to enjoy is important. Don’t attack others just to express your thoughts. Not only will this hurt real people, but it can also lead to a massive drop in your follower count.

Express your opinion online, but never be too aggressive or polarizing.

Instagram Unfollowers Are Stressful, but You Can Fight To Keep Them

It stings when you work so hard on your social media presence, and Instagram unfollowers still end up lowering your reach. When more people unfollow you, your fanbase shrinks, making it harder to reach audiences.

Heureusement, de nombreuses applications vous aident à faire le tri parmi les personnes qui ne vous suivent plus. Elles vous aident à vous débarrasser des personnes qui vous suivaient mutuellement, mais qui ont récemment abandonné votre marque. Certaines applications permettent même de nettoyer automatiquement votre compte afin d'éliminer les robots et les adeptes fantômes.

Worried that your online community is getting smaller because of Instagram unfollowers? Don’t worry; we at Path Social are here to help. We’ve worked on our proprietary targeting algorithm to help serve your content to people who will find it relevant. That way, you can find your target audience properly and gain real, engaging followers. Start growing your account with us today!