Instagram Reel Gifts: Earn Money When Fans Love Your Videos!

Getting tons of likes and comments on your Instagram Reels is great and all. But do you know what’s even better? Earning money off of the video content you work so hard on! And that’s exactly what Instagram Reel Gifts give you—a chance to monetize your posts while engaging your fans. Learn more about this awesome monetization program in this guide!

What Are Instagram Reel Gifts?

Instagram Gifts is a feature that allows fans to send virtual gifts to their favorite creators. All they have to do is tap the “Send gift” button on an influencer’s Reel to show it some love. These gifts come in the form of cute, aesthetic graphics of fire emojis, finger heart signs, pink skulls, and more!

Each Instagram Gift is worth a specific number of Stars, a virtual currency that allows fans to purchase Gifts. Eligible creators can then collect these Stars from all the gifts they receive. Then, they can convert each Star for $0.01 and cash in their earnings through their payment method of choice.

Just note that whenever a user buys Stars on the app, Instagram takes a small revenue share from the purchase. However, the platform doesn’t take from a creator’s earnings, which means you get 100% of the revenue from your gifts!

Who Can Receive Instagram Gifts?

There are different monetization requirements per stream of income on Instagram. Here are the criteria for eligibility for receiving Gifts:

• You should be at least 18 years of age.
• You must have a professional account on Instagram.
• There should be at least 500 followers on your page.
• You need to meet Instagram’s partner monetization policies and follow the community guidelines.
• You must agree to the Instagram Gifts Creators Terms.
• A payment method has already been set up on Instagram.
• You must live in a country where the Gifts feature has already been rolled out.

To know for sure if you qualify for receiving Gifts, check out your Professional Dashboard. If you meet all these requirements, you should see a section for Gifts there where you can enable the feature!

How To Add Gifts on Instagram Reels, Step-by-Step

Ready to receive gifts from your adoring fans? Here’s how to turn on the “Send gift” feature for all your Reels in a few simple steps:

1. Open the Instagram app and head to your profile.

2. Tap the hamburger menu (three horizontal lines) at the top-right of the page.

3. Select Professional Dashboard.

4. Under the Your Tools section, tap Gifts. If you can’t find it in this section, you’re not eligible to receive Gifts at this time.

5. Toggle on Allow gifts on Reels.

Et voila! Now, your fans can freely send you as many gifts as they wish.

How To Get More Gifts on Instagram Reels

Want to receive more virtual gifts that you can turn into cash? Here are some things you can do to increase your chances of getting more love from the fans.

Keep Creating High-Quality Content Your Fans Love

The more exciting and interesting your Reels are, the more fans will think they deserve gifts. So, create high-quality, impactful, relevant videos aligned with your audience’s interests and struggles. Leverage current social media trends and use viral music in the background to drive as much traction as possible!

Try to make your content as authentic and relatable as possible. According to Matter Communications, 61% of users gravitate toward influencers with relatable personalities. So, show off a down-to-earth, funny, witty personality in your videos.

Remind Your Fans That They Can Show You Love by Sending Gifts

There’s nothing wrong with straight-up telling your fans that they can send you a virtual gift in your Reel. In fact, it might be just the strategy to rake in as many gifts as possible. Leave a friendly reminder about it as a CTA in your Reel’s caption. You can also mention it in the video’s voiceover or text overlay.

Maintain a Consistent Posting Schedule

The more Reels you post, the higher your chances of getting more Gifts from them. It also shows others how committed you are to making videos they like, which can inspire them to reward you. So, make sure you regularly post video content. Aim for about 2-3 videos a week to give viewers more opportunities to show you some love through Gifts!

Look for Ways To Deepen Your Relationship With Fans

Not everyone who enjoys your Reels will send Gifts. Think about it—each Gift costs real money. Only your most loyal and dedicated fans will give you these coveted Gifts.

So, it’s important to nurture your relationship with your fanbase. Respond to their comments. Share personal anecdotes. Host Q&A sessions on Stories so they get to know you better. The deeper your relationship is, the more likely they are to send Gifts.

Get More Virtual Gifts From Fans by Growing Your Follower Base!

The more people see your content, the more Reels Gifts you can receive! So, aside from churning out impactful, engaging Reels, it’s also important to drive Instagram growth. Path Social can be your secret weapon in doing so.

Our tried-and-tested strategies can put your content center stage. We promote your content to your target audience, and more followers come flocking to your page. Before you know it, you’ll have thousands of new fans ready to shower you with Instagram Reel Gifts!

We have a proven track record of helping over 30,000 influencers like Terrell Conyers grow by the thousands. And we’ll do it for you, too! Get more Instagram followers (and more gifts) with Path Social today.

Frequently Asked Questions