Cómo obtener la verificación en Instagram: Lo que hay que saber para reclamar el Sello Azul de Autoridad

Foto de perfil de Karen Lin, autora

Karen Lin

Instagram | 4 de septiembre de 2025

¿Quieres más seguidores reales en Instagram ?

The highly coveted blue checkmark on Instagram is not given to just anybody. Knowing how to get Meta verified on Instagram will help you attract more Instagram followers, generate higher engagement for your account, and achieve all your other Instagram goals. Here’s everything you need to know to get the distinguished verified badge.

Blue checkmark to represent how to get verified on Instagram.

¿Qué significa ser verificado en Instagram ?

When you get verified on Instagram, you receive the blue check next to your account name on your profile page and even in searches. Getting verified means that “Instagram has confirmed that an account is the authentic presence of the public figure, celebrity, or brand it represents.”

Many influencers aim to become Instagram famous by posting engaging content and building a loyal following. The verified badge helps people identify the real accounts of brands and public figures. This ensures accounts with the IG blue check mark are who they say they are. Plus, the verified account proves that a particular brand or public figure shares all of the content.

The Instagram verification badge separates an authentic account from accounts that may have a similar name or from fake accounts on the platform. However, note that not all brands and public figures are Instagram-verified. Instagram also clarifies that the verified badge does not serve as an endorsement by the platform or a symbol of importance, authority, or subject matter expertise.

¿Cuántos seguidores necesita para ser verificado en Instagram?

Learn how to get Instagram followers organically by engaging with your audience and posting high-quality content regularly. You may wonder how many followers you need to get verified on Instagram. Fortunately, a minimum number of followers is not a requirement for verification. In addition, verified Instagram comments add credibility to your posts, showing that your engagement is authentic and trustworthy. As per Instagram’s latest update on their verification application process, the requirements to apply for a blue check on Instagram are:

  • Your account must represent a real person, registered business or entity.
  • Su cuenta debe ser la presencia única de la persona o empresa a la que representa. Las entidades notables (por ejemplo, mascotas o publicaciones) también son elegibles.
  • Only one account per person or company may receive verification, with exceptions for language-specific accounts.
  • Your account must be public and have a bio, profile photo and at least one post.
  • Your account must represent a well-known, highly searched-for person, brand or entity.

Woman checking her newly verified Instagram account on her phone.

¿Cómo funciona el proceso de verificación?

Estos son los pasos para obtener la verificación en Instagram:

  1. Inicia sesión en la cuenta para la que solicitas una insignia verificada.
  2. Go to your profile, tap the hamburger icon, and then tap “Settings.”
  3. Toca "Cuenta" y, a continuación, "Solicitar verificación".
  4. Enter your full name and provide the required form of identification (i.e., government-issued photo ID or official business documents).
  5. Siga las instrucciones que aparecen en pantalla.

Screenshots showing steps to request verification on Instagram.

When your account is Instagram verified, you can no longer change your username. You also can’t transfer your verified badge to a different account. A verified Instagram account does not automatically verify the Facebook account associated with it.

¿Cómo verifica Instagram las cuentas?

Understanding how Instagram works can help you create better content and engage more effectively with your audience. The process of getting verified on Instagram involves a review of multiple news sources. They include “more diverse outlets including those from additional Black, LGBTQ+, Latinx media, and including more outlets from around the world.” Instagram does not consider paid or promotional content a news source.

Las últimas actualizaciones del proceso de solicitud de verificación de Instagram también permiten a los solicitantes compartir información sobre su audiencia y la región en la que son más populares para ayudar a verificar su condición de "notable". También pueden proporcionar hasta cinco fuentes de noticias como prueba de su elegibilidad.

¿Cuánto tiempo se tarda en obtener la verificación en Instagram?

According to Instagram, it may take up to 30 days after you send your application to get verified on Instagram or to receive a notification that your application was not approved. If IG denies your request, you can send a new application in 30 days. 

Keep in mind that eligibility for verification does not guarantee that Instagram will approve your application. Do not send multiple verification applications while your initial request is in process, or your application may get canceled.

Screenshots of notifications showing denied and approved verification requests.

If you’re wondering how to verify your business on Instagram, take note that  Instagram currently only confirms brands with a proven notable or high-profile presence online. Learning how to reach out on Instagram and engaging with others outside your brand’s feed will create a more substantial brand presence on the platform. You can still send a request for verification by following the steps below if you meet the eligibility requirements mentioned above.

  1. Ve a tu perfil y toca "Menú".
  2. Toca "Configuración", luego "Cuenta" y, a continuación, "Solicitar verificación".
  3. Rellene el formulario y envíe su solicitud para su revisión.

¿Cómo puedo mejorar mi presencia en Instagram para la verificación?

Was your case denied? Aside from knowing how to get verified on Instagram, there are other ways to make your business stand out on Instagram and let people know that your account is authentic and trustworthy.

Utiliza tu biografía para compartir información esencial sobre tu empresa. Enlaza a tu cuenta de Instagram desde tu sitio web oficial y otras redes sociales. Sigue a los usuarios de Instagram que te sigan a su vez interactuando con otros creadores de contenidos. Dar directamente a "Me gusta" y comentar sus publicaciones es una forma amistosa de presentarte a ti mismo y a tu marca.

Establish credibility by regularly posting stories and sharing raw and behind-the-scenes content with existing and potential followers. Learn how to mass unfollow on Instagram without getting banned to keep consistent engagement numbers. Sell products directly on the platform through Instagram Shop, where you can build and manage your digital storefront. Encourage your customers to tag your business in their posts. Learn how to advertise on Instagram to strengthen your presence on the platform. 

Verified Instagram account page displaying the blue checkmark beside the modernfit username.

Cómo verificarse en Instagram sin DNI: ¿es posible?

Unfortunately, you can’t get verified on Instagram without any proof of identity. Getting verified is about proving your identity, after all. Exploring the option of buying a verified badge might be tempting, but you must heed Instagram’s warning regarding such an action:

“If we find that verification was acquired in a malicious way, or that an individual is selling verified accounts to others, we will take action. We conduct regular sweeps both on and off the platform to find and remove malicious actors from Instagram.”

That’s right. IG accounts cannot buy Instagram verification. Likewise, you should absolutely not submit falsified government documents. It bears repeating that any malicious and deceptive attempt to get verification, including providing false or misleading information, will have dire consequences. Your request will not only be denied; your account may be deleted as well.

Cómo verificarse en Instagram y tachar la marca azul de su lista de objetivos

Saber cómo conseguir la verificación en Instagram es la parte fácil; conseguir la aprobación es otra historia. Conseguir el codiciado sello azul de autoridad conlleva cierto prestigio. La marca de verificación azul de IG es un símbolo de estatus. Es una membresía a un club exclusivo de "notables" en línea y en el mundo real. Una insignia de verificación te da más tirón y poder de permanencia en la viciosamente competitiva plataforma.

If you want to increase your odds of getting verified, it’s a given that you must make sure you meet all eligibility requirements. And make PR a priority for your brand. Ensure you are posting according to Instagram’s daily limits and learn when to unfollow on Instagram to respect those limits. Find out how to get featured in the local news, prominent blogs, and even on the social media pages of notable brands and businesses. You literally have to make a mark online to prove to Instagram that you deserve verification. This may lead you to ask about how to get 1K followers in 5 minutes to boost your IG account, or a 1000 free Instagram followers trial, or also try to learn how to get 10 free followers on Instagram. However, the best way to Insta verification is through natural growth over a longer and more reasonable period of time than five minutes.

Una gran manera de establecer una presencia sólida en la plataforma es con la ayuda de un experto en estrategia de crecimiento en redes sociales. Una de las mejores aplicaciones de seguidores de Instagram es Path Social que se dedica al crecimiento orgánico a través de seguidores auténticos. Aprovecha la avanzada capacidad de segmentación por IA de Path Socialpara encontrar seguidores reales y genuinamente interesados. Deja que su equipo interno de especialistas en redes sociales ponga tu contenido frente a la audiencia adecuada para generar un compromiso de calidad. A las modelos les encanta usar Path Social porque ofrecen un conjunto completo de herramientas de gestión de redes sociales que ayudarán a tu marca a alcanzar el estatus de "notable" para que puedas reclamar esa insignia verificada. Empieza a crecer y a ganar seguidores en Instagram hoy mismo.