Hoe je betaald krijgt voor haspels - een complete gids

Profielfoto van Karen Lin, auteur

Karen Lin

Instagram Groei | 05 mei 2023

Wil je meer echte Instagram volgers?

Instagram has become the top social media platform for creating and sharing high-quality video content and generating revenue. Video content creators earn approximately $1000 – $10,000 per month, some even more, solely from creating reels on Instagram. 

If you are an emerging influencer unable to reap the financial rewards, you’re probably wondering where your money is going. Certain monetization policies must be met to understand how to get paid for reels. Let’s see how you can earn dollars and grow your revenue on Instagram.

Wat zijn Instagram Reels?

A person creating and editing an Instagram video to post online and get paid for reels

To compete with its rival, TikTok, Instagram launched a new feature called reels in August 2020. Reels are short, full-screen videos that lasted only 15 seconds when this feature emerged. However, to become the next video content king, Instagram worked with full dedication to push reels to the next level. It does this by regularly offering new and improved features.

 Content creators can now edit videos, insert sounds and songs, add audio, and use filters. These features help them take their content from ordinary to extraordinary. Even better, Instagram has removed the 15 seconds video restriction and now allows a 90-second record time for reels. Simply swipe to the left or click on the reels at the bottom to start recording.

However, a simple 90-second video isn’t enough. If you’re wondering how to get paid for reels, you must create eye-catching videos. On the recording screen, you have a list of all the options needed to transform your video into something amazing. You can use these features at any time during your video creation. According to statistics, Instagram reels get at least 22% more interaction. This helps creators secure more followers compared to an average video. 

Already a popular platform, Instagram had no problem driving users toward its new video content feature. Especially after introducing Play Bonus, allowing creators to monetize and get paid their reels on Instagram and generate a monthly income after completing the goals.

How To Get Paid for Reels Posted on Instagram?

If you are a full-time or part-time influencer, your main question would be: How do I get paid for reels on Instagram?

Instagram has provided various monetization options, making it easier to earn money.  Content creators use different methods to boost their revenue on Instagram. Here is a list of some of those options:

  1. Instagram Reels Play Bonus (most popular)
  2. Affiliate Marketing
  3. Advertenties
  4. Branded Content

U moet echter voldoen aan de voorwaarden om in aanmerking te komen.

How To Get Paid for Reels Using the Instagram Play Bonus?

A woman showing how much she got paid for a month for reels on Instagram

Since the reels launch in August 2020, Instagram has been updating this new feature. Various tools are released to make it easy for content creators to produce and monetize videos. The most well-known way of getting paid for reels is the Instagram Play Bonus program, which is invite-only. 

Sommige top influencers zijn in staat om hoge maandelijkse inkomens te verdienen, allemaal dankzij dit programma.

Hoe werkt de Reels Play Bonus?

De geldverdienmethode achter de Reels Play Bonus is gebaseerd op het aantal gemaakte rollen en het aantal spelen per rol. Denk eraan dat het niet zomaar een video moet zijn. De geplaatste reel moet verbazingwekkend, uniek en boeiend zijn. Het plaatsen van 100% unieke inhoud is een vereiste, geen aanbeveling. 

The strategy behind this program is simple: the more plays your reels get, the more you earn. The only way to get more views is if your video is engaging for the user. If you have many plays on the reels you’ve created, Instagram will send you an invite to join this program. So, whatever type of video you create, you must ensure that it will attract more people to play your reel, not once, but repeatedly.
 To know how to get paid for reels using Play Bonus, you must first be eligible for this program.

Wie komt in aanmerking voor de Reels Play Bonus?

A profile of a content creator on Instagram who is eligible for the reels play bonus program.

Unfortunately, this program is not available for everyone. Instagram will only allow you to participate in this program after you have passed the eligibility requirements. 

  1. This is an invite-only program, so to participate, Instagram will send you an invitation.
  2. U moet een maker of bedrijfsaccount hebben.
  3. Om deel te nemen moet u in de Verenigde Staten aanwezig zijn.
  4. Je moet 18 jaar of ouder zijn om deel te nemen.
  5. You must meet Instagram’s monetization policies.
  6. Het aantal volgers moet minder dan een miljoen zijn.

Aan de slag met de Reel Play Bonus - Hoe krijg ik betaald?

Hier is een complete gids die uitlegt hoe je in aanmerking komt voor dit programma en hoe je betaald krijgt voor geplaatste rollen.

Stap 1: Controleer of u in aanmerking komt

As mentioned above, you must meet the minimum requirements to earn revenue. If you are not in the United States, you should regularly check your eligibility status for the Play Bonus program in your professional dashboard. Why? Well, because Instagram is continuously working to make the program available worldwide. So, check the eligibility status often. Otherwise, you will be looking for other alternatives on how to get paid for reels.

 Zo kunt u nagaan of de Play Bonus voor u beschikbaar is:

  1. Je moet overschakelen naar je bedrijfs- of makersprofiel.
  2. De link naar het professionele dashboard zal beschikbaar zijn op uw profielpagina.
  3. Zoek en klik op Bonus in het menu, dan verschijnt de lijst met programma's waarvoor u in aanmerking komt.
  4.  Als Reels Play op de lijst staat, kom je in aanmerking voor dit bonusprogramma.

Stap 2: Activeer het bonusprogramma en krijg betaald voor rollen

Nadat u hebt vastgesteld of u in aanmerking komt, is de volgende belangrijke stap dat u het bonusprogramma zo snel mogelijk activeert. Als u dat doet, kan uw geschiktheid actief blijven.

Dit is wat u moet doen om bonussen in te stellen:

  1. Ga naar je professionele dashboard, te vinden op je bedrijfs- of makersprofiel.
  2.  Tik op bonussen in het menu om het Reels Play programma te bekijken.
  3. Scroll down, press the Get Started button and agree to the Instagram terms and conditions.
  4. U moet uw bedrijfsinformatie invoeren en de gewenste uitbetalingsmethode selecteren.

Stap 3: Bonusdoelen voltooien

Zodra je de bonussen hebt geactiveerd, ontvang je een lijst met doelen en een deadline om deze doelen te bereiken. Je hebt een tijdslimiet van 30 dagen, vanaf het moment dat je de Reels Play Bonus activeert.
Je kunt je voortgang naar je maandelijkse uitbetaling bekijken in je professionele dashboard.

Stap 4: Creëer boeiende inhoud en krijg betaald voor rollen

Randomly posting reels on Instagram will get you somewhere. Artificial intelligence is evolving. Gone are the simple days when you could profit from simply throwing content online. Instagram is looking for 100% unique content that will capture the interest of your target audience.

Stel dat je je afvraagt hoe je betaald krijgt voor rollen of je inkomsten omhoog stuwen. Hier zijn een paar richtlijnen die je moet overwegen.

  1. Deel uw rollen in uw berichten en verhalen.
  2. Ontdek uw doelgroep en welke inhoud zij willen zien.
  3. Identificeer de demografie van uw publiek en creëer de inhoud dienovereenkomstig.
  4. Zorg ervoor dat je spoel waarde biedt.
  5. Vind originele ideeën voor je rollen.
  6. Maak een wekelijks postschema en houd je daaraan.
  7. Use third-party Instagram tools such as Napoleoncat to automate tasks.
  8. Check your Instagram engagement statistics to determine the best time to post a reel on Instagram.

Onthoud altijd dat het creëren van boeiende inhoud de sleutel is. Als je video's geen waarde hebben, zal het moeilijk zijn om de playbonusdoelstellingen te halen. Dit zal leiden tot ontmoediging, en je zult niet begrijpen hoe je betaald krijgt voor rollen.

2 alternatieve manieren om betaald te worden voor haspels

Apart from the famous Reel Bonus program, there are other ways creators can earn from Instagram. Plenty of influencers use a combination of these monetization options to boost their revenue.

Partner met branded content

Influencers with a decent follower count can partner with brands looking to sponsor. To boost brand content, influencers need to join the Creator Marketplace. This is where creators can showcase their popularity on Instagram. Those with many followers and who post quality, unique reels have a higher chance of getting partnership offers.

The only eligibility requirement is to follow Instagram’s monetization and community guidelines policies.

Once a brand gets in touch, you need to negotiate the fees before posting the brand content. The reels will have the partnership labels. So, you need to enable the Add paid partnership label.

Partnering with branded content is another great way how to get paid for reels on Instagram.

Verdien met affiliate marketing

Als Reels Play Bonus niet beschikbaar is in jouw land of als je een sterke aanwezigheid nodig hebt om een sponsoring te krijgen, is er altijd nog affiliate marketing. Bij veel bedrijven, zoals Amazon, kun je je inschrijven voor een affiliate marketing programma. Zo kun je een merkambassadeur worden en reclame maken voor producten. Zo kun je reels maken die de kenmerken en voordelen van een product laten zien, een link naar het product geven en een commissie verdienen. Het commissiepercentage hangt af van het affiliate marketingprogramma waarvoor je je hebt ingeschreven.

Sommige makers van inhoud geven misschien niet de voorkeur aan affiliate marketing omdat de betaling op basis van commissie gebeurt. Als je niet genoeg verkopen kunt maken, zul je geen hoge inkomsten kunnen verdienen. Toch is dit nog steeds een van de populaire manieren om betaald te krijgen voor rollen.

Instagram Payout Requirements Needed To Get Paid for Reels

It is very important to complete the Instagram payout requirements. Otherwise, you may not get your monthly payout even if you have achieved the Play Bonus goals. It is also crucial to understand the payout requirements. Many content creators panic when they don’t receive their first monthly earnings because they must carefully review the terms and conditions. You need to understand a few things related to Instagram’s payout requirements.

Let’s look into when and how to get paid for reels. This is something you are no doubt trying to figure out. First, you should know that Instagram has set a $100 minimum payout amount. It is necessary to reach this target; otherwise, you will not receive any money for that month. Instagram will release it to you the next month, along with any additional earnings only if the amount is $100 or more.

If you have earned over $100, the money will be transferred to your bank account or PayPal, depending on your preferred payment method. Another important thing to note is that you cannot release your funds whenever desired. Instagram will release your earnings. A payout release date is set: the 21st of every month for the earnings made in the previous month.

If you are eligible for your bonus earnings, which means you have reached $100 or more, Instagram will transfer the amount to your account. The transfer process could take up to 1–7 business days. Another thing to be aware of is that if you need to change your payment method details, you must do it at least 10 days before the payout date. Since the payout date is the 21st of every month, the payment method details should be updated on or before the 11th.

Uw betaalrekening instellen

On activating a bonus program, Instagram prompts you to set up your payout method. You should add your valued payment method at this step of the bonus setup so as not to remember to add it afterward. You will only receive your earnings if you add a payment method now. This may lead you to ask questions about how to get paid for reels.

Instagram’s preferred payout option is Paypal. During the initial set-up, you need to provide your PayPal email address. 

 If you need to update your payment method or add a new one, go to your professional dashboard and scroll down where it says bonuses. Tap to open it, and you can see the Payout Account option in the settings section. Tap on this option, and it will show that Payouts to: is set to PayPal or your bank account. Click on this to update or add a new payment method. If you are looking for multiple ways on how to get paid for reels, that is not possible. Instagram allows you to set up different payment methods, but you can only choose one to receive payments. 

Hoeveel views zijn er nodig om betaald te worden voor rollen?

A woman viewing and pressing the like button on Instagram to show her support as a follower

Every content creator knows how to get paid for reels, but no one knows how many views are needed to get paid for reels on Instagram. Creators frequently inquire about this question because they want an estimate of the profits they will achieve from their hard work. The issue is that Instagram keeps everyone in the dark. They haven’t made any official statements about the minimum number of views required to earn a certain amount of money. Why Instagram has kept the bonus payout, a secret is a mystery. However, after researching Instagram’s payout system, some creators have provided clues on how it works.

  • Verschillende rekeningen hebben verschillende details en vereisten voor het verdienen van Reel Bonus.
  • De verdiensten variëren van account tot account. Tweets van makers die delen hoeveel maandelijkse bonussen zij hebben verdiend met een bepaald aantal views hebben deze informatie geverifieerd.
  • De uitbetalingen varieerden van 600 tot 35.000 dollar.
  • Er is een limiet aan hoeveel een maker kan verdienen en hoeveel views je kunt meetellen voor de bonus.

This information may be an approximate answer to the question, but it provides insight into the earning potential on Instagram.

How Many Instagram Followers Are Needed To Get Paid for Reels?

To succeed on Instagram and understand how to get paid for reels, followers are a must. You will only attract and gain more fans by creating high-quality reel posts that are engaging and unique. However, no specific number of followers is needed to get paid for reels. Having at least 1000 followers or more is recommended to start earning decent revenue.  

Path Social is here to help take your Instagram content creation to the next level! Our experts are dedicated to providing you with the tools and strategies to succeed in today’s competitive environment. Our algorithm targets interested users who will be engaged in your content. So why wait? Grow your audience and boost your engagement. Sign up for Path Social and start growing and gaining Instagram followers today. Take advantage of this chance and reap the benefits Instagram has to offer for top influencers.