Cómo cobrar por carretes - Guía completa

Instagram has become the top social media platform for creating and sharing high-quality video content and generating revenue. Video content creators earn approximately $1000 – $10,000 per month, some even more, solely from creating reels on Instagram. 

If you are an emerging influencer unable to reap the financial rewards, you’re probably wondering where your money is going. Certain monetization policies must be met to understand how to get paid for reels. Let’s see how you can earn dollars and grow your revenue on Instagram.

¿Qué son los carretes Instagram ?

To compete with its rival, TikTok, Instagram launched a new feature called reels in August 2020. Reels are short, full-screen videos that lasted only 15 seconds when this feature emerged. However, to become the next video content king, Instagram worked with full dedication to push reels to the next level. It does this by regularly offering new and improved features.

 Content creators can now edit videos, insert sounds and songs, add audio, and use filters. These features help them take their content from ordinary to extraordinary. Even better, Instagram has removed the 15 seconds video restriction and now allows a 90-second record time for reels. Simply swipe to the left or click on the reels at the bottom to start recording.

However, a simple 90-second video isn’t enough. If you’re wondering how to get paid for reels, you must create eye-catching videos. On the recording screen, you have a list of all the options needed to transform your video into something amazing. You can use these features at any time during your video creation. According to statistics, Instagram reels get at least 22% more interaction. This helps creators secure more followers compared to an average video. 

Already a popular platform, Instagram had no problem driving users toward its new video content feature. Especially after introducing Play Bonus, allowing creators to monetize and get paid their reels on Instagram and generate a monthly income after completing the goals.

¿Cómo cobrar por los carretes publicados en Instagram?

If you are a full-time or part-time influencer, your main question would be: How do I get paid for reels on Instagram?

Instagram has provided various monetization options, making it easier to earn money.  Content creators use different methods to boost their revenue on Instagram. Here is a list of some of those options:

1. Instagram Reels Play Bonus (más popular)
2. Marketing de afiliación
3. Anuncios
4. Contenido de marca

Sin embargo, debe cumplir los requisitos de elegibilidad.

¿Cómo cobrar los rodillos con la bonificación Instagram Play?

Since the reels launch in August 2020, Instagram has been updating this new feature. Various tools are released to make it easy for content creators to produce and monetize videos. The most well-known way of getting paid for reels is the Instagram Play Bonus program, which is invite-only. 

Some of the top influencers are able to earn high monthly incomes, all thanks to this program.

¿Cómo funciona la bonificación Reels Play?

The money-making method behind the Reels Play Bonus is based on the number of reels created and the number of plays per reel. Bear in mind that it should not be just any video content. The reel posted must be amazing, unique and engaging. Posting 100% unique content is a requirement, not a recommendation. 

The strategy behind this program is simple: the more plays your reels get, the more you earn. The only way to get more views is if your video is engaging for the user. If you have many plays on the reels you’ve created, Instagram will send you an invite to join this program. So, whatever type of video you create, you must ensure that it will attract more people to play your reel, not once, but repeatedly.
 To know how to get paid for reels using Play Bonus, you must first be eligible for this program.

¿Quién puede optar a la bonificación Reels Play?

Lamentablemente, este programa no está disponible para todo el mundo. Instagram sólo le permitirá participar en este programa una vez que haya superado los requisitos de elegibilidad. 

1. This is an invite-only program, so to participate, Instagram will send you an invitation.
2. Necesitarás tener una cuenta de creador o de empresa.
3. In order to participate, you must be present in the United States.
4. Para participar hay que ser mayor de 18 años.
5. Debe cumplir las políticas de monetización de Instagram.
6. Tu número de seguidores debe ser inferior a un millón.

Cómo empezar con Reel Play Bonus - ¿Cómo cobrar?

Aquí tienes una guía completa que explica cómo participar en este programa y cómo cobrar por los carretes publicados.

Paso 1: Compruebe si cumple los requisitos

As mentioned above, you must meet the minimum requirements to earn revenue. If you are not in the United States, you should regularly check your eligibility status for the Play Bonus program in your professional dashboard. Why? Well, because Instagram is continuously working to make the program available worldwide. So, check the eligibility status often. Otherwise, you will be looking for other alternatives on how to get paid for reels.

 A continuación le indicamos cómo puede comprobar si la bonificación por juego está disponible para usted:

1. Tienes que cambiar a tu perfil de empresa o creador.
2. El enlace al panel profesional estará disponible en tu página de perfil.
3. Locate and click on Bonus in the menu, and this will display the list of programs you are eligible for.
4.  If Reels Play is on the list, you are eligible for this bonus program.

Paso 2: Activar el programa de bonificación y cobrar por los rodillos

After determining eligibility, the next important step is to activate the bonus program as soon as possible. If you do so, your eligibility may stay active.

Esto es lo que tienes que hacer para establecer bonificaciones:

1. Go to your professional dashboard, located on your business or creator profile.
2.  Toque bonificaciones en el menú para ver el programa Reels Play.
3. Scroll down, press the Get Started button and agree to the Instagram terms and conditions.
4. Debe introducir la información de su empresa y seleccionar el método de pago preferido.

Paso 3: Completar los objetivos de la bonificación por juego

Once you have activated the bonuses, you will receive a list of goals and a deadline to achieve these goals. You have a time limit of 30 days, starting from the moment you activate the Reels Play Bonus.
You can view your progress towards your monthly payout in your professional dashboard.

Paso 4: Crear contenidos atractivos y cobrar por los carretes

Publicar carretes al azar en Instagram te llevará a alguna parte. La inteligencia artificial está evolucionando. Atrás quedaron los días en los que podías obtener beneficios simplemente lanzando contenidos en línea. Instagram busca contenidos 100% únicos que capten el interés de tu público objetivo.

Supongamos que te preguntas cómo cobrar por los carretes o aumentar tus ingresos. Aquí tienes algunas pautas que deberías tener en cuenta.

1. Comparte tus carretes en tus posts e historias.
2. Averigüe cuál es su público objetivo y qué contenidos desea ver.
3. Identifique los datos demográficos de su audiencia y cree contenidos en consecuencia.
4. Asegúrese de que su carrete aporta valor.
5. Encuentre ideas originales para sus carretes.
6. Cree un calendario semanal de publicaciones y cúmplalo.
7. Utilice herramientas de terceros de Instagram , como Napoleoncat, para automatizar tareas.
8. Consulta tus estadísticas de participación en Instagram para determinar cuál es el mejor momento para publicar un carrete en Instagram.

Always remember, creating engaging content is the key. If your videos lack value, it will be difficult to achieve the play bonus goals. This will lead to discouragement, and you won’t understand how to get paid for reels.

2 formas alternativas de cobrar por los carretes

Apart from the famous Reel Bonus program, there are other ways creators can earn from Instagram. Plenty of influencers use a combination of these monetization options to boost their revenue.

Asociarse con contenidos de marca

Influencers with a decent follower count can partner with brands looking to sponsor. To boost brand content, influencers need to join the Creator Marketplace. This is where creators can showcase their popularity on Instagram. Those with many followers and who post quality, unique reels have a higher chance of getting partnership offers.

El único requisito es seguir las políticas de monetización y las directrices de la comunidad de Instagram.

Once a brand gets in touch, you need to negotiate the fees before posting the brand content. The reels will have the partnership labels. So, you need to enable the Add paid partnership label.

Partnering with branded content is another great way how to get paid for reels on Instagram.

Ganar con el marketing de afiliación

If Reels Play Bonus is unavailable in your country or you need a strong presence to get a sponsorship, there is always affiliate marketing. Many businesses, such as Amazon, allow you to register for an affiliate marketing program. This allows you to become a brand ambassador and advertise products. So, you can create reels showing off a product’s features, benefits, etc., provide a link to the product and earn a commission. The commission percentage depends on the affiliate marketing program you have registered for.

Some content creators may not prefer affiliate marketing because payment is made based on commission. If you can’t make enough sales, you won’t be able to earn a high revenue. However, this is still one of the popular ways on how to get paid for reels.

Instagram Requisitos de pago necesarios para cobrar los carretes

It is very important to complete the Instagram payout requirements. Otherwise, you may not get your monthly payout even if you have achieved the Play Bonus goals. It is also crucial to understand the payout requirements. Many content creators panic when they don’t receive their first monthly earnings because they must carefully review the terms and conditions. You need to understand a few things related to Instagram’s payout requirements.

Let’s look into when and how to get paid for reels. This is something you are no doubt trying to figure out. First, you should know that Instagram has set a $100 minimum payout amount. It is necessary to reach this target; otherwise, you will not receive any money for that month. Instagram will release it to you the next month, along with any additional earnings only if the amount is $100 or more.

If you have earned over $100, the money will be transferred to your bank account or PayPal, depending on your preferred payment method. Another important thing to note is that you cannot release your funds whenever desired. Instagram will release your earnings. A payout release date is set: the 21st of every month for the earnings made in the previous month.

If you are eligible for your bonus earnings, which means you have reached $100 or more, Instagram will transfer the amount to your account. The transfer process could take up to 1–7 business days. Another thing to be aware of is that if you need to change your payment method details, you must do it at least 10 days before the payout date. Since the payout date is the 21st of every month, the payment method details should be updated on or before the 11th.

Configuración de la cuenta de pago

On activating a bonus program, Instagram prompts you to set up your payout method. You should add your valued payment method at this step of the bonus setup so as not to remember to add it afterward. You will only receive your earnings if you add a payment method now. This may lead you to ask questions about how to get paid for reels.

Instagram’s preferred payout option is Paypal. During the initial set-up, you need to provide your PayPal email address. 

 If you need to update your payment method or add a new one, go to your professional dashboard and scroll down where it says bonuses. Tap to open it, and you can see the Payout Account option in the settings section. Tap on this option, and it will show that Payouts to: is set to PayPal or your bank account. Click on this to update or add a new payment method. If you are looking for multiple ways on how to get paid for reels, that is not possible. Instagram allows you to set up different payment methods, but you can only choose one to receive payments. 

¿Cuántas visitas se necesitan para cobrar por los carretes?

Every content creator knows how to get paid for reels, but no one knows how many views are needed to get paid for reels on Instagram. Creators frequently inquire about this question because they want an estimate of the profits they will achieve from their hard work. The issue is that Instagram keeps everyone in the dark. They haven’t made any official statements about the minimum number of views required to earn a certain amount of money. Why Instagram has kept the bonus payout, a secret is a mystery. However, after researching Instagram’s payout system, some creators have provided clues on how it works.

• Diferentes cuentas tienen diferentes detalles y requisitos para ganar de Reel Bonus.
• Las ganancias varían de una cuenta a otra. Tweets de creadores que comparten cuántas bonificaciones mensuales han ganado a partir de un número específico de visualizaciones han verificado esta información.
• Los pagos oscilaron entre 600 y 35.000 dólares.
• Hay un límite en la cantidad que un creador puede ganar y en el número de visitas que puede contar para la bonificación.

This information may be an approximate answer to the question, but it provides insight into the earning potential on Instagram.

¿Cuántos seguidores de Instagram se necesitan para cobrar por los carretes?

To succeed on Instagram and understand how to get paid for reels, followers are a must. You will only attract and gain more fans by creating high-quality reel posts that are engaging and unique. However, no specific number of followers is needed to get paid for reels. Having at least 1000 followers or more is recommended to start earning decent revenue.  

Path Social está aquí para ayudarle a llevar su creación de contenidos en Instagram al siguiente nivel. Nuestros expertos se dedican a proporcionarle las herramientas y estrategias necesarias para triunfar en el entorno competitivo actual. Nuestro algoritmo se centra en los usuarios interesados que se interesarán por su contenido. ¿Por qué esperar? Haz crecer tu audiencia y aumenta tu engagement. Regístrate en Path Social y empieza a crecer y a ganar seguidores en Instagram hoy mismo. Aprovecha esta oportunidad y benefíciate de las ventajas que Instagram ofrece a las personas influyentes.