Instagram Reseñas: Haz que tu opinión cuente

If you are a frequent Instagram user, you have become familiar with the Instagram Shop feature. You may have even purchased something. If you have liked the items you bought, you may wonder if leaving Instagram reviews for them is possible.

It may surprise you to learn that, yes, you can leave reviews on items purchased through the Shop feature. This is a great way to voice your opinion and give valuable information to others considering a purchase. Positive reviews can help small businesses grow and flourish, while honest reviews keep consumers safe from scams.

But how exactly do you go about this? Below, we have the information you need to know. We will teach you the steps required to leave a review and how to delete your review or report an inappropriate one. If you are an Instagram shop owner, we also have you covered with tips on the best ways to highlight your reviews.

¿Qué es la tienda Instagram ?

First, let’s take a closer look at the Instagram Shop feature. It’s necessary to understand this before you can leave Instagram reviews for products or services. When you set up the Shop feature, you essentially launch a storefront on Instagram. It is a place where people can browse products, make purchases, and support your brand.

Launched in 2019, it was first only offered to major retailers. Since then, it has expanded to smaller brands and businesses, offering the ability to sell items on social media. You can do this through reels, stories, feed posts, and targeted ads. Instagram Shop allows retailers to connect with potential customers and expand their reach.

To set up the Instagram Shop feature, you must meet the consumer eligibility requirements and have a business or creator profile. This type of account gives you tools, resources, and insights to help you grow. Finally, your business also needs its website to be linked for consumers to purchase.

¿Qué son las reseñas de Instagram ?

So, what are Instagram reviews when it comes to the shop feature? They are just as they sound – reviews of products people have purchased on Instagram. They offer a way for real people to leave product reviews. This can be extremely helpful for others, giving them further insight into color, fit, and quality. 

When you rate and review an item you purchased, it appears on the product page. The brand can also feature it on its Facebook page and any advertisements or sponsored posts. Your review will include your Instagram profile picture and username, which will be visible to others. However, this will not show up on your profile, nor will your followers be notified that you left a review.

It is important to note that all comments on Instagram are subject to final review. They also must follow the social media platform’s Community Guidelines and Community Feedback Policy. If the social media app finds your review violated these, they can remove it and potentially disable your account.

Cómo añadir reseñas en Instagram: 2 métodos sencillos

It is crucial to leave Instagram reviews if you have purchased something through the Shop feature. This will clue in other shoppers to exceptionally unique products or potential problems. Many people will find your review helpful when considering purchasing, especially if it is their first time. 

You can access Instagram in several ways, depending on your device preferences. It’s important to note that, at this time, you can only leave reviews through the Instagram app for iPhone or Android. Hopefully, in the future, this will expand to the web-based version of the social network. 

Are you ready to learn how to add reviews on Instagram for items you have purchased through Instagram Shop? We are here with everything you need to know. Currently, there are two ways to go about this. You can do this from either your order history or product page. Below, we have outlined the steps you will need for both options.

1. Añada Instagram Reseñas de su Historial de Pedidos

Let’s get right into it. The first method of writing Instagram reviews for something you have purchased is through your order history page. Follow the steps outlined below, which apply to iPhone and Android users.

1. Abre la aplicación Instagram y accede a tu página de perfil desde la esquina inferior derecha de la pantalla.
2. Toca el icono de las tres líneas en la esquina superior derecha.
3. A continuación, seleccione pedidos y pagos en el menú.
4. Select the purchase order you wish to review, then hit add review.
5. A continuación, tendrá la opción de elegir una puntuación del 1 al 5. Pulse sobre las estrellas correspondientes que desee asignar al producto. 
6. Añade tu reseña de texto y toca el icono del signo más para incluir una foto.
7. Pulse Finalizar para completar la revisión.

Congratulations, you have successfully left a review. Remember, your Instagram handle and profile picture are automatically attached to the review. Other shoppers can see this, but it will not appear on your profile.

2. Añada reseñas a Instagram desde la página del producto

También puede dejar reseñas en Instagram directamente desde la página del producto. Los pasos para este método son fáciles; los hemos enumerado a continuación. 

Like the process above, these apply to both iPhone and Android users.

1. Abre la aplicación Instagram y accede a tu página de perfil desde la esquina inferior derecha de la pantalla.
2. Seleccione ver todo junto a las reseñas. 
3. Pulse el icono del signo más en la esquina superior derecha.
4. Escriba su opinión y añada una foto si lo desea.
5. Por último, seleccione Finalizar para enviar su revisión.

Ya conoces dos formas populares de dejar reseñas sobre artículos comprados. Inténtelo la próxima vez que compre algo a través de la función Instagram Shop.

Cómo gestionar Instagram Reseñas

By now, you know how to write Instagram reviews for purchased items successfully. Hopefully, you have used our above instructions to post one yourself. Remember, this is a great way to alert potential consumers of fantastic things or possible quality issues. Positive feedback can also help to grow small businesses and strengthen customer retention.

Knowing how to manage your reviews is essential. This means making any necessary changes to your thoughts. You can quickly do this through the Instagram app and your profile page. Below, we will cover the steps to delete your Instagram review. You may also come across another user’s review that you find inappropriate or misleading. 

Cómo eliminar tus reseñas de Instagram

There may be times when you wish to delete your Instagram reviews. You may have noticed spelling errors or changed your mind about your previous thoughts. Either way, knowing how to remove your reviews can be helpful. 

To delete a single review you posted, follow the below steps:

1. Abra la aplicación Instagram y vaya a la página del producto sobre el que ha escrito una opinión.
2. Haga clic en el icono de las estrellas para acceder a todas las reseñas de productos.
3. A continuación, busca tu reseña y desliza el dedo hacia la izquierda.
4. Tap the trash can icon, then delete to confirm the removal.

You can also delete multiple reviews at once. Below, we have outlined the steps you need to take.

1. Abre la aplicación Instagram y accede a tu página de perfil.
2. Seleccione su actividad tocando el icono de las tres líneas en la esquina superior derecha. 
3. Under the interaction header, select reviews.
4. A continuación, pulse Seleccionar y después el icono del círculo situado a la derecha de cada opinión que desee eliminar. Puedes ordenar las opiniones cronológicamente o filtrarlas por un intervalo de fechas específico.
5. Pulsa Aplicar y, a continuación, Eliminar en la parte inferior de la pantalla para confirmar tu elección.

The brand may have featured your review elsewhere, such as on its website. In this case, you will need to contact them directly to have it removed. 

Cómo denunciar reseñas inapropiadas en Instagram

You may find a comment or picture inappropriate while reading other Instagram reviews on products or services. If this happens, taking the time and necessary steps to report it is crucial. This way, you keep the virtual world safe and clear from spam or hurtful language. 

If you find a review that violates Instagram’s Community Guidelines, there is a quick and easy process to report it. We encourage doing this. Instagram will review your report and remove the review if it does not follow its policies. 

To report an inappropriate product review, follow the below steps:

1. Abra la aplicación Instagram y acceda a la página del producto. 
2. Localice la reseña inapropiada que desea denunciar.
3. Hold down on the review, then tap the exclamation point icon. 
4. From here, follow the on-screen steps to answer a few questions about why you are reporting the review. Then, submit your report for Instagram to evaluate.

Informar de incidentes inapropiados o hirientes puede contribuir a hacer de Instagram un lugar mejor para ti y para los demás usuarios.

Cómo conseguir productos gratis para reseñar en Instagram

For many people, getting something for free is a great incentive to leave Instagram reviews. Many brands and businesses realize this and use it to their advantage. After all, positive words can help spread the word about a product or new company. The more you share your honest thoughts, the more likely you will score major deals.

Estás en el lugar adecuado si quieres aprender cómo conseguir productos gratis para reseñar en Instagram. Muchas marcas y empresas legítimas te proporcionarán productos gratis a cambio de tu opinión sincera. Pero, ¿cómo encontrarlas? ¿Y cómo puedes hacerte notar como un colaborador de calidad?

It’s all about curating your Instagram profile and understanding your target audience. We recommend identifying companies that offer products and services you believe in and would use. If your followers align with the brand’s demographic, they are more likely to value your opinion to promote their products. 

Once you have businesses in mind, connect them through direct messages, Instagram comments, or email. Be sure to highlight why you are a good fit for their products and what you can offer them regarding social media traffic, engagement, and followers. A little self-promotion can go a long way.

Cómo utilizar Instagram Reseñas para su negocio

You now know how to leave Instagram reviews for purchased products through the Shop feature. But what if you are the seller, not the consumer? How do these reviews impact your business? As it turns out, they can have a significant effect. People making first-time purchases heavily rely on the opinion of others, especially when it comes to fit, quality, and product longevity.  

Positive reviews can help to boost sales and grow your brand with happy, returning customers. However, there may also be times that you receive some negative reviews. It’s essential to have your customer service team contact these users to try and solve the issue. This way, you can turn the outcome around, and consumer can hopefully update their review.

A continuación, exploraremos cómo utilizar las reseñas de Instagram en su beneficio. Esto incluye la promoción de su negocio con estos aspectos positivos a través de cuentas de redes sociales. También hablaremos de las plantillas en línea disponibles para mantener el contenido estéticamente agradable y acorde con la marca de su negocio.

Promocione sus reseñas positivas en Instagram

First, we will talk about ways to promote your positive Instagram reviews. After all, real users’ glowing recommendations can encourage others to complete a first-time purchase. A good product experience can also lead to returning customers who value your goods and services.

Sharing your successful wins, from good reviews to significant milestones, is essential as a small brand or business. This is vital information to share with your followers and will show that you are growing.   

Una forma de promocionar las opiniones de tus clientes es hacer capturas de pantalla de las reseñas para compartirlas en Instagram y otros canales de las redes sociales. Considere la posibilidad de utilizar una plantilla de reseñas en línea si prefiere que su contenido siga una estética específica. No se preocupe, más adelante hablaremos de las opciones disponibles. 

You can also incorporate real user reviews into an advertising option. Select positive highlights from your product page and display them on your website, social media campaigns, or print ads. This will allow new potential customers to read the praises and consider purchasing for themselves.

En línea Instagram Plantillas de revisión

As mentioned above, many influencers and brands prefer their social media content to follow a specific aesthetic. This can vary from person to person, from bright, colorful, neutral, and minimalistic. Your Instagram feed must match your brand’s overall feel so your followers know what to expect. It should not be any different when highlighting your Instagram reviews.

Considere la posibilidad de utilizar plantillas de reseñas en línea Instagram para compartir las opiniones de los clientes con fines publicitarios. De este modo, las opiniones se mostrarán de forma coherente con su imagen de marca. Muchas opciones de compra se adaptan a cualquier estética y vienen formateadas para plataformas de redes sociales específicas.  

For one option, check out Etsy. Here you will find a plethora of resources. Download it and follow the directions to customize it when you have found the perfect template. Choose a popular review from your product page that you wish to feature. Next, create a unique piece of content that you can easily share on Facebook and Instagram. 

At Path Social, we’ve built up an in-house platform of Instagram influencers and an AI-targeting algorithm over the past decade. That’s how we organically target and reach users that engage in your content. And that’s why no one can replicate our results, which means you’ll build an Instagram community that lasts! Start growing and gaining Instagram followers today.