IG Photo Hashtags To Boost Your Picture-Perfect Content

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Karen Lin

Instagram Tips | Dec 18, 2024

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Any photographer knows that it isn’t easy getting the perfect shot. You need to find the perfect subject, capture the best lighting, and have top-notch editing skills to prettify your shot. The only thing harder than shooting the perfect photo is probably getting more people to see your stunning photos online. But with the right IG photo hashtags, that becomes a walk in the park.

Yup, you heard us right. The secret to getting fellow photographers, scenery lovers, and photo enthusiasts to see your work online is through hashtags. When you use the right ones, your beautiful photos can be well on their way to virality.

Want to discover the best hashtags to use for photography content? Keep scrolling to see them!

A woman in a pink blouse holding an SLR camera in front of her face.

Why Use IG Photo Hashtags for Your Photography Content?

Many photographers use social media to promote their work. They especially flock to Instagram, the world’s biggest visual platform, to show off their most stunning photos. And there, the competition to stand out as the best photographer in the community is cut-throat.

According to Data USA, there were about 115,000 photographers in the country as of 2022. Imagine how many photographers compete for people’s attention on Instagram on a daily basis. Because of that, it can be super challenging to succeed as a new photographer in the digital scene. So, how do you get your target audience to see your photos on the platform?

By using hashtags, of course! When you include hashtags photo lovers follow on Instagram, your content is bound to end up on their screen. That means more visibility for your content, which leads to higher engagement and more followers!

It’s also an awesome way to connect with the thriving photography community on the platform. Within hashtags for photographers, you can find inspiration for your next photoshoot and even discover photographers you want to follow.

Someone holding up their smartphone in the middle of the street to take a photo of the cars on the road.

Best Overall Photography Tags (Tags for Photography on Instagram)

Want to play in the big leagues and compete within trending photography tags on Instagram? To do that, you need to use popular hashtags that will get you the widest reach. Here are some of the most well-known and relevant hashtags in the community:

  • #photography
  • #photooftheday
  • #picoftheday
  • #instaphoto
  • #photographylovers
  • #photographylife
  • #camera
  • #shotoniphone
  • #canon
  • #canonphotography
  • #photographyeveryday
  • #justgoshoot
  • #photooftheweek
  • #capture
  • #capturethemoment
  • #throughthelens
  • #snapshots
  • #HDR
  • #HDRoftheday
  • #HDRphotography
  • #VSCO
  • #VSCOcam
  • #VSCOfilter

A woman in a cozy sweater looking at a photo of a cup of coffee on a camera’s viewfinder.

Best Photo Hashtags for Travel Photography

Love traveling the world and taking photos of the most beautiful cities and iconic landmarks? Those shots call for travel photo hashtags. These hashtags are awesome for connecting with people who love photography and travel the same way you do. They’re also perfect not just for photographers but also for travel influencers with stunning photos from their most recent trip!

Want to get in the travel photography scene on Instagram? Here are some travel hashtags (including ones centered on photo-taking) you should add to your content:

  • #travelphotography
  • #travephoto
  • #travelpics
  • #sharetravelpics
  • #traveldiaries
  • #wanderlust
  • #travelbug
  • #explore
  • #destination
  • #wander
  • #travelwithme
  • #aroundtheworld
  • #roamtheplanet

A woman with a cap and cloak enjoying the scenic view of a mountain range and blue lake from the banks.

Best Nature Photography Hashtags

Another popular niche for photography on Instagram is nature photos. Photographers active in this niche churn out high-quality photos of natural landscapes, lakes, mountains, and the great outdoors. It’s perfect for adventure seekers who love to take photos of Mother Nature.

Want to share your photos showcasing how beautiful nature can be? Use these Instagram hashtags to get more people’s eyes on them:

  • #naturephotography
  • #naturelovers
  • #landscapephotography
  • #sunset
  • #sunsetphotography
  • #sunsetlovers
  • #natureshots
  • #mountainphotography
  • #mothernature
  • #earthfocus
  • #planetearth
  • #Ignature
  • #naturecaptures
  • #coloursofnature
  • #cloudscape
  • #nakedplanet
  • #awesome_earthpix

A woman in hiking gear smiling while taking a photo with her camera in a national park.

Popular Photography Hashtags for Fashion

Love taking glam shots with stunning, innovative outfits? Make sure other fashion photography lovers see your work when you post it on Instagram. You might even get discovered by fashion brands that want to hire you as a photographer for their campaigns!

Get on their radar and take the fashion photography world by storm with these hashtags. Use them in conjunction with other fashion hashtags to reach your target audience more effectively!

  • #fashionphotography
  • #fashionphotographer
  • #editorialphotography
  • #fashionshoot
  • #styleinspo
  • #instafashion
  • #fashioneditorial
  • #fashionmodel
  • #clothingphotography
  • #OOTD
  • #couture
  • #runway

Someone taking a photo of a fashion influencer posing in trendy clothes with their phone camera.

Best Hashtags for Black and White Photography

Many photographers specialize in photos that have no color. Some believe color is a distraction and takes away from the composition and story of a photo. From there, the niche of black-and-white photos was born.

Going for a moody, sophisticated, or timeless aesthetic as you build your photography page with black and white photos? Show off your skills in capturing stunning shots without the need for color. Here are some hashtags you can use to make sure black-and-white photography lovers see your work:

  • #bnwphotography
  • #monochromephotography
  • #monochromephoto
  • #blackandwhitephotography
  • #bwart
  • #grayscale
  • #bnw_mood
  • #bnw_captures
  • #noir
  • #noirstreetlife

Other Niche Hashtags for More Specific Photography Styles

Niche photography hashtags allow your photos to reach a more specific target audience within the photography community. Here are just some that you might want to use for your content, depending on your unique photography style:

  • #cinematicphotography: Photos with dramatic lighting, cinematic composition, and theatrics
  • #streetphotography: Shots in public spaces that encapsulate the beauty of the streets and city life
  • #portrait: Photos of people that focus on their facial expressions, features, and life stories
  • #foodography: Stylized photos of mouthwatering dishes and snacks
  • #wildlifephotography: Snaps of animals in the wild showcasing the beauty of the wild
  • #filmisnotdead: Vintage-style photos shot with old-school film cameras
  • #abstractphotography: Photos that use light, movement, and zoomed-in elements to create unexpected shots in line with the principles of abstract photography

Get More Eyes on Your Stunning Photos With Path Social!

It’s one thing to take the perfect photo and something else entirely to share with others. There’s nothing more satisfying and validating for photographers than seeing others appreciate their work online. If you want more people to see your gorgeous photos, use popular photography hashtags for extra visibility and engagement.

While hashtags are great, they’re not the only promotional strategy available for photographers. We at Path Social can serve your content straight to photography lovers. That means you can organically promote your content to your target audience without relying on IG photo hashtags alone. The best part is you’ll reach your niche audience, who are most likely to follow and engage with your page.

We’ve helped thousands of other visual creators reach their full potential on Instagram. One example is Margene Beaver, an artist who gained 11,000 followers and increased engagement by 363% with our help. Want to see the same massive growth for your photography page? Build a solid, authentic community of fans on Instagram with Path Social today!

Frequently Asked Questions

What are good hashtags for Instagram photography?

Some of the most popular hashtags for photography on Instagram include #photography, #instaphoto, #photooftheday, and #picoftheday. However, niche-specific tags are also excellent for reaching the right audience with your photos. 

These include hashtags related to your photography style, such as #travelphotography, #fashionphotography, #foodography, #streetphotography, and more.

Do hashtags work on Instagram photos?

Yes, hashtags are a terrific way to connect your photos with the thriving photography community on Instagram. These tags categorize your posts and tell the algorithm that you publish photography content. That helps them distribute your content specifically to photography lovers and enthusiasts.

What Instagram hashtags get the most likes?

If you’re more concerned about likes than reaching photography lovers, go for the most popular hashtags on Instagram. These include the likes of #love, #instadaily, #instagood, #igdaily, #art, #beautiful, and #happy. These high-traffic, super-popular tags are sure to get you a few extra likes on your post.

How many hashtags should you include per post?

It’s best to use about five to 10 hashtags per post. You can technically use up to 30 tags, but it’s better not to overwhelm people with too many of them.