Popular Fitness Hashtags To Boost Your Workout Content

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Karen Lin

Instagram 101 | Jul 30, 2024

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People have become more and more health-conscious in recent years. So, it’s no surprise that fitness and wellness are a niche that is growing incredibly fast on social media platforms. But with so many fitness brands out there, how do you put yourself on the map? Well, using the top fitness hashtags can be a great start.

Hashtags are awesome for boosting the visibility of your social media posts, which helps increase your follower count and engagement. But if you’re trying to make it big in fitness on Instagram, what tags are you supposed to use? In this guide, we’ll show you the best tags to use depending on your fitness niche and target audience. Let’s jump right into it!

A group of women exercising together with dumbbells.

Why Should You Use Instagram Tags for Fitness?

Fitness influencers and brands should use tags for Instagram fitness because it’s a great way to profile their content. You’re essentially categorizing your posts and signaling to Instagram that they belong in the fitness sphere. So, the algorithm pushes them out to the fitness community, boosting visibility among social media users interested in the topic.

Hashtags also double as keywords in Instagram’s search feature. When people search fitness-related terms, your posts can appear in the results if you use tags related to those terms. That means extra visibility yet again. So, make sure to choose hashtags that clearly convey your fitness niche and content pillars.

Aside from reaching a wider audience, using relevant hashtags related to fitness can also boost engagement rates. Since more people see content with hashtags, these posts will typically drive more traction through likes and comments.

There are many ways to use hashtags on social platforms like Instagram to reap all these growth and engagement benefits. You can insert hashtags in your captions and Stories or even incorporate them in your bio.

And fitness-related hashtags aren’t just for posting. It’s a good idea for aspiring fitness influencers and brands to explore popular fitness hashtags in the niche, too. It can give you a chance to find fitness content inspo and even network with other fitness businesses and creators. Essentially, these tags can also help you become an active member of Instagram’s thriving fitness community.

8 Best Hashtags for Fitness on Instagram, Depending on Your Niche

There are plenty of “basic” and generic fitness-related hashtags out there, like #fitness and #exercise. And while these are fine to use, it’s much better to niche down on your tags. You can choose hashtags to use that are much more pointed and directly related to the content you post. That way, people interested in your specific niche will have an easier time finding your content.

Are you not sure what fitness hashtags Instagram deems relevant to your fitness niche? We’ve got you. Here are some of the best hashtags for fitness on Instagram, depending on what exactly you specialize in.

1. Gym Hashtags for Workout Warriors, Gym Rats, and Bodybuilders

Do you love making content when you hit the gym? Grab the attention of fellow gym junkies and workout lovers who are passionate about squeezing in their daily exercise. Whether you’re a fitness influencer, activewear brand, personal trainer, or any other fitness-focused entity, these gym hashtags will be useful:

  •  About gym life and love for fitness: #gym #gymtime #gymlife #fitfam #gymrat #workout #fitness #fit #strength #muscle #gainz #fitnessgirl #trainhard #fitspo #getfit #noexcuses #sweat #activelivestyle #gymlifebalance
  •   About specific gym exercises and routines: #lifting #bodybuilding #cardio #cardioday #legday #crossfit #muscle
  •   Personal trainer hashtags: #personaltrainer #personaltrainerlife #personaltraining #personaltraineronline #personaltrainertips #personaltrainerlifestyle #personaltrainingsession #fitnesstraining

A man wearing workout clothes in the gym putting weights on a barbell to lift.

2. Hashtags for Fitness Regimens and Workout Programs

Many people turn to social platforms like Instagram to find quick and easy workout routines and programs. So, if you’re a striving fitness influencer, it’s a great idea to build and demonstrate exercise programs for your followers.

Create dynamic routines for people with different skill levels, from beginner to advanced. Make sure to list down and give instructions for every exercise, too. And in your caption, remind your audience that they can ask any question about the routine in the comments.

When you post these detailed workout routines on Instagram, use these hashtags related to fitness regimens and exercise plans:

  • About plans and regimens: #workoutroutine #workouts #fitnessprogram #fitnessplan #exerciseprogram #workoutoftheday #workoutprogram #fitplan
  • Niche workout routines: #bodyweightworkout #strengthtraining #functionalfitness #circuittraining #weighttraining #HIIT
  • Workouts in different styles and settings: #outdoorworkout #onlinefitness #homeworkout #pilatesathome #cardioathome #homegym

A woman wearing a sports bra and shorts doing side crunches on an exercise mat.

3. Yoga and Mindfulness Hashtags

Sharing yoga photos and videos is an awesome way to encourage others to try this relaxing mind-body practice. You will be promoting an active lifestyle, stress relief, and holistic health, too.

Post content about yoga and its principles, how to meditate, different yoga positions, and more. Of course, don’t forget to add popular yoga-related hashtags like the following to boost your posts’ visibility:

  • Everything about yoga: #yoga #yogalife #yogalove #yogainspiration #yogateacher #yogaeveryday #yogagirl #yogaeverywhere #yogajourney #yogaposes #yogadaily #yogaflow #yogaoutside #yogatherapy #yogaforlife #yogastrong #namaste #mindbodyspirit #mindbodysoul #mindbodyconnection #yogisofig
  • Different yoga techniques: #vinyasa #vinyasayoga #vinyasaflow #hatha #hathayoga #hathaflow #yinyoga #yinyogalove #ashtangayoga #ashtangayogachallenge #pranayama #pranayamabreathing #restorativeyoga

A woman doing a difficult yoga pose on a mat with candles and plants beside her.

4. Hashtags for Runners and Marathon Lovers

Do you love joining marathons or going on jogs in beautiful cities and streets? Show off your best-running photos and videos by sharing them on Instagram for other fitness lovers to see. You can also share your best running tips with other people who are thinking about getting into it.

Whether you’re a casual jogger, a run club member, or a marathon runner, these tags will be perfect for you:

  • Cardio and casual running: #cardio #cardioday #running #runningmotivation #runninglife #trailrunning #hike #jogging #joggingtime #morningrun #afternoonrun #eveningrun #runninggirl
  • Marathons and races: #runner #runnersofig #runningcommunity #marathon #marathontraining #marathonrunner #halfmarathon #races #marathoner

A marathon participant running while making a peace sign with their fingers.

5. Gym Motivation Hashtags for Those Who Need Fitness Inspiration

Sometimes, it’s just super hard to get out of bed and hit the gym. We’ve all been there before. There are days when people just need a little extra push to find the motivation to exercise.

That’s where fitness influencers and personal trainers come in. Use your voice to motivate and hype up your followers who might not be in the mood to work out.

Post content encouraging others to go to the gym to squeeze in their daily workout. Share personal anecdotes about not giving up on fitness goals, or maybe curate fun challenges that can make exercising exciting. Post motivational quotes on Instagram that might push people to head to the gym even if they don’t feel like it.

When you post these types of content, don’t forget to add one of these gym motivation hashtags for extra visibility:

  •  Motivation to work out: #fitnessmotivation #fitspo #fitspiration #workoutmotivation #nevergiveup #exercisemotivation #justdoit #noexcuses #strongereveryday #progressnotperfection #exercisemotivationquotes

6. Hashtags for Weight Loss Journey Content

Share transformation photos and success stories to inspire others to meet their fitness and weight loss goals. This can hype people up and inspire them to keep working on their body goals.

You can also share educational weight loss content, like tips for healthy, sustainable weight loss and nutrition facts for diets.

Note, however, that there are many banned hashtags related to weight loss. Instagram doesn’t allow these tags on the platform because it’s a super delicate and sensitive topic that can trigger others. So, when posting weight loss journey content, focus your tags on motivating the mindset of those in their fitness journey. You can use:

  • Positive tags to motivate someone’s mindset to meet their body goals: #bodypositive #transformationtuesday #mindsetmatters #fitmindfitbody #earnednotgiven #trusttheprocess #consistencyiskey

A blue plate with Scrabble letters inside it that spell out “BURN FAT.”.

7. Health and Nutrition Hashtags for Holistic Fitness Accounts

Fitness isn’t all about exercise and workout routines. Nutrition and eating healthy is also a huge part of it. That’s why many fitness influencers post content about balanced diets and healthy meal prep ideas. If you’re going to post content about health and nutrition, use these hashtags to promote holistic fitness and well-being:

  • Educational content about healthy eating: #intuitiveeating #nutrition #nutritips #plantbaseddiet #plantbased #guthealth #holisticnutrition #vegan #veganism #paleo #balanceddiet #diet #keto
  •  Recipes and food photos featuring healthy dishes: #healthyeating #healthyfood #healthyrecipes #cleaneating #cleaneatingrecipe #cleaneatingideas #healthyfoodie #healthyfoodshare #healthybreakfast #healthylunch #healthydinner #healthysnacks #healthysnackideas

A woman in workout clothes slicing fruit in the kitchen to make a healthy snack.

8. Hashtags for Prenatal Fitness for Expectant Moms

Lastly, we have tags for prenatal fitness. Pregnant women are encouraged to continue exercising throughout their pregnancy. This helps prepare their body for birthing and create a safe, healthy home for their babies. If you specialize in prenatal fitness content, here are some tags to use:

  • Prenatal fitness tags: #prenatalfitness #prenatalyoga #prenatalgentleyoga #prenatalpilates #prenatalworkout #prenatalexercise #fitpregnancy #fitpregnancyjourney #strongmama #fitmom #fitmommy #sweatymama

A pregnant woman stretching and exercising at home with a personal trainer.

Frequently Asked Questions

Should I use trending hashtags?

Yes, using trending hashtags your target audience might find relevant increases your chances of reaching them. Look into trending fitness topics and tags and incorporate them into your content. That said, include smaller, more niche hashtags in your captions in conjunction with big, super popular ones.

How do you make fitness content on Instagram?

First, think of a niche you want to focus on, from workout routines to healthy recipes to complement an active lifestyle. Then, create content centered on that niche. Experiment with Reels with voiceovers, carousel posts, and Stories to share fitness content with your followers.

How do you go viral on Instagram fitness?

You have the highest chance of going viral in the fitness community when you create unique and valuable fitness posts. Create out-of-the-box content that no other fitness business or influencer is doing today. Boost virality even more by using popular hashtags or joining trending workout challenges.

How do I name my fitness page?

Choose a name that will make people immediately associate you with health and fitness. Add words like “fit,” “workout,” “trainer,” and more to your handle and bio to optimize them for search.

Use Famous Fitness Hashtags in Your Captions To Attract More Followers

According to a survey by Life Time, 64% of people said they’d prioritize their health and overall well-being in 2024. Hence, opting for the fitness niche in your Instagram can be a great idea! Adding popular fitness-related hashtags to your post captions can help you reach a wider audience in Instagram’s vibrant fitness community. And when fitness lovers discover your page, your growth can be explosive.

But that’s not the only way to grow your fitness page. Aside from using famous fitness hashtags, you can also enlist the help of a growth service for your online presence. One such service is Path Social.

At Path Social, we use proven strategies to promote your content so it reaches people with whom it will resonate. We’ll work to push your fitness content to users interested in your posts about an active lifestyle. The result? More and more potential fans flocking to your page to become loyal followers of your fitness brand. So what are you waiting for? Grow your community of fitness-loving Instagram followers with the Path Social team!