Can You See Who Watched Your Reels? Measuring Your Views

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Heidi Lang

Instagram 101 | Dec 04, 2023

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Instagram reels are one of the most attractive features on the platform. They have a way of capturing attention and expressing the creator’s opinion. Reels are popular for their high intensity and ability to create interest. Many content creators use the view count on their reels to weigh their popularity and influence. But due to curiosity, people often ask, “Can you see who watched your reels?”

Seeing the usernames of people who watched your reel can help you know your loyal audiences. Some creators use this to reward and target loyal followers. However, the possibility of seeing the information is a question that needs clarification. Reading this article to the end will help you get answers to seeing your reel viewers.

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What Are Instagram Reels? The Basics of Captivating Clips

Instagram reels are short multi-clip videos created by users to gain more attention. These videos undergo a lot of creative edits, audio, and effects. Reels create opportunities for users to express themselves and connect with people in a fun way. When you create reels on Instagram, you can access several editing tools to create captivating content.

You can share reels on your IG feed, profile’s reels tab, and the explore page reels section. Whichever way, your content will reach a broader audience apart from your followers.

Can You See Who Watched Your Reels on IG?

A common question among Instagram influencers is the possibility of knowing who watched your reels on Instagram. This question is mostly about whether people viewing reels are the right audience. Unfortunately, Instagram doesn’t provide an option to know individual viewers. Reels can have thousands of views, so knowing each person is impossible. You may also wonder if you can see who viewed your Instagram videos.

While individual identification is impossible, Instagram provides insights into the overall engagement and reach of your content. This feature lets you see the total number of views on your Reels. In addition, you can see the list of users who liked or commented on these reels. Instagram insights provide data on your engagement rate and information about people actively interacting with your content.

However, this data doesn’t directly mention the number of original viewers. It only gives you information about the actual view count. This means that if one user views your reels multiple times, the system will count them as multiple views. The aggregate view count doesn’t give accurate information about the number of people who have seen your content.

Why Can’t I See Who Views My Instagram Reels?

Although social media is the place for everyone, privacy is still essential. Instagram has made it a priority to keep reels viewer identities anonymous. Their commitment to user privacy creates a safe and inclusive space for everyone. Protecting user privacy is the major reason for this anonymity. Keeping viewers’ identities anonymous allows everyone to create and view content without fear of criticism. This allows the platform to manage a more open and genuine environment where there is freedom of expression.

In addition, viewer anonymity provides a healthy environment for users. Revealing viewer identities could expose them to potential harassment and targeting. It could also attract unwanted attention and exposure to triggers or controversies. Fortunately, anonymity creates a safer space for viewers to view content without feeling vulnerable.

In another way, viewers’ anonymity discourages content creators on Instagram from targeting specific individuals for attention or popularity. This allows them to include authenticity in content creation. Instead, content creators focus on creating high-quality and captivating content that resonates with a wider audience.

Moreover, keeping viewers anonymous prevents comparison and judgment among content creators. It also prevents content creators from targeting specific individuals or obsessing over their number of viewers. This makes content creation a priority instead of focusing on popularity contests. Additionally, Instagram prioritizes data privacy and protection. Hiding viewer identities helps safeguard users’ data. This encourages users to trust the platform.

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How To See Who Viewed Your Reels on Instagram: Data on Views

As mentioned, Instagram Insight is a built-in feature that helps you see your reel view count. However, you need a professional account to access this feature. This means you can either have an Instagram creator or a business account. If you have a personal account, switching before checking your insights is best. Switching is quite straightforward for everyone.

Here is how to switch Instagram accounts in five steps:

  1. Log into your account on the Instagram app.
  2. Tap the profile menu at the bottom-right corner.
  3. Tap the three-line menu icon at the top-right corner.
  4. Select “Settings”, then tap “Account.”
  5. Next, tap “Switch to Professional/Creator Account.” 

This will successfully switch your account into a business or creator account. After switching to a professional account, you can check your insights.

Here is how to do it in five steps:

  1. Go to your Instagram account. 
  2. Select the reel icon from the bottom tab. It looks like a clapboard with a play icon. This will take you to all your reels.
  3. Select the reel you want to see insights for. The reel video will begin playing on a new page.
  4. Tap the three-dot icon at the bottom-right corner of the video to see the Insights page.
  5. Tap the “View Insights” option to see the username of accounts that publicly interacted with your Reel video.

You can see your aggregate likes, comments, shares, and view counts here.

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Can You See Who Watched Your Reels on Facebook? Insight Into Another Data

Facebook is another popular social media platform that allows users to express themselves in reels. Many people find Facebook reels engaging and love to create amazing content. This is why most users ask, “Can you see who watched your reels on Facebook?” Unfortunately, there is no built-in feature to see who viewed your Facebook reels. Users who depend on view counts to scale their influence will find this disappointing.

Can You See Who Viewed Your Reels With Tools?

Facebook has a firm policy against disclosing reel viewers’ identities. The platform places a high priority on user privacy. Providing information about views may compromise the viewer’s privacy. This may cause a misuse of personal data. It can also expose the viewers to threats and triggers. 

However, several third-party apps and websites offer help to gain insights on reel viewers. These applications may seem helpful, but using them poses many risks. Your account security and privacy may be at risk if you leak your information to these apps. Hence, exercising caution when authorizing external applications is essential. Some apps may violate Facebook’s terms of service and compromise your account safety.

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How To Check Who Viewed Your Reels on Facebook

Although Facebook doesn’t provide insight on reels, you can weigh your visibility with some tricks. Understanding the technical difficulties requires some skill and experience. The easiest method is checking the number of likes, comments, shares, and views on your Reels. This will give you an idea of the number of people that view your content. For example, a thousand comments and shares will help you know the number of people who viewed your content.

Here is how to check metrics for your views in four steps:

  1. Go to your Facebook account and navigate to your profile.
  2. Search for reels you have posted on your account.
  3. Check the number of likes, comments, shares, or views on these reels.
  4. Based on the figures, you can use them as a metric to estimate your number of reel viewers.

Facebook and Instagram reels help you to gain more audience and followers. However, the mystery of “Can you see who watched your reels?” will make you question the relevance of your content. Instagram is one of the most challenging platforms to grow as a content creator.

But over the past decade, Path Social has built a free platform of Instagram influencers and advanced AI targeting algorithms. This has helped us to target organic users who are genuinely interested in engaging your account. This is why our reputation for building a long-lasting Instagram community is unbeatable. Start growing and gaining Instagram followers today.