Gain Instagram Followers Organically: An Authentic Boost

Profile photo of Heidi Lang, author

Heidi Lang

Instagram Growth | Jan 06, 2023

Want More Real Instagram Followers?

If you are familiar with Instagram and other social media apps, you most likely know all about followers. That is, another user who follows your account and has access to see, like and comment on your content. This includes everything, from Instagram reels to feed posts. 

In fact, many people view their amount of followers as something of a status symbol. Wondering why? The number of followers you have can have a major impact on your overall social experience. This is especially true if you are a brand, business or influencer. Many users even strive to actively grow and expand their audience, gaining Instagram followers organically. 

While there are many ways to go about this, some have a better outcome than others. It’s all about identifying what method is best for your needs and desired results. So, just how can you grow your Instagram followers organically – with proven success? We’re here to help. 

Keep reading as we fill you in on our tips, tricks and proven methods. We will cover it all, from the benefits of followers to ways to organically grow your audience. And, of course, we will provide you with a few resources to get you started. By the end, you’ll be on your way to an increased follower count.

 Smartphone laying on a notepad, opened to the Instagram log-in screen.

Benefits of Gaining Instagram Followers Organically

If this topic is new to you, you may be wondering why people want to increase their Instagram followers organically. As we mentioned before, your follower count can have a major impact on your social media experience – and your business development. This is especially true if you are looking to learn how to become an Instagram influencer and build a career from it. Why? It’s all about your engagement rate. Let’s break this term down a bit. 

Your engagement rate is an Instagram analytics tool. Typically, businesses look at it when they scout potential influencers to partner with. It refers to how actively involved with your content your audience is. Your engagement rate compares your total number of followers to your average number of likes, reactions, shares and comments per post. Essentially, a measure of how well your content performs. And more followers can amount to a higher engagement rate, of course.

Now, if you are looking to expand upon your current following, many people strive for organic followers. This term refers to real people with active Instagram accounts – as opposed to Instagram bots or spam accounts. 

Orangic followers typically find your Instagram profile through the explore page, shares and even third-party growth tools. Since they are commonly active on the social media app, it is more likely that they will engage and participate in your content. In turn, this will have a much-desired impact on your engagement rate and help to organically grow your online presence. 

Women using Instagram on their smartphone, learning how to gain Instagram followers organically.

Three Ways to Grow Instagram Followers Organically

If you are a brand or influencer, you may already have already amassed a large number of Instagram followers organically. However, there is always room for growth. If you are just starting out with your social media journey, you may be looking for growth opportunities. Either way, we are here to help.  

Of course, you’ll want to keep your focus on procuring organic followers – no matter which method you choose. As we mentioned before, real authentic followers offer the most in terms of return on investment. This means that they will help to increase your traffic and visibility on Instagram, leading to a profitable business model.


Are you looking for even more ways to grow Instagram followers organically? If so, you are in the right place. Below, we will highlight 3 top ways to increase and grow your audience. Let’s jump right in, by talking about ways to buy organic Instagram followers.

1. Buy Orangic Instagram Followers

Perhaps one of the quickest ways to gain Instagram followers organically? By paying for them. That’s right. There are many apps and websites that allow you to buy organic Instagram followers. Now, we understand that this may sound a bit like you’re cheating the system. However, we’re here to tell you that asking for a little help is completely normal. 

Using resources to help expand your reach and audience is an excellent business growth tool. This method provides a benefit to everyone, from large brands to individual Instagram users. Why? It allows everyone to set their goals and intentions with carefully curated plans and pricing options. By using these types of services, you can expect all types of social media help, from organic followers to content creation. 

If this is something that interests you, we’ve outlined a couple of our favorite growth services further down below. You’ll also find a plethora of other available options with a quick internet search. However, we caution you to do thorough research on any service before you sign up. Read reviews, requirements and policies. Ensure the promise is to target Instagram followers organically, as opposed to bots or spam accounts. This way, you will know exactly what you are paying for.

 Man looking at the phone to find ways to gain Instagram followers organically.

2. Promote Yourself to Gain Instagram Followers Organically

Of course, doing the work yourself is another way to gain Instagram followers organically. Wondering how it is done? It’s all about promoting yourself – and your content. First and foremost, we suggest having clear-cut goals about exactly what it is that you want to achieve. How many new followers are you looking to gain? Is quality or quantity more important to you? From here, you can easily put a plan in motion to reach your targeted outcome.

If you plan to grow your Instagram followers organically by yourself, you need to prepare for long hours and constant engagement. Connecting with your audience and keeping your posts fresh, new and relative can be very time-consuming. You’ll also need to always be ready to evolve and change, whether it’s using a new platform or a new way of sharing content. 

As you start out, experiment with different types of posts – from Instagram stories to feed posts. Additionally, lean into popular hashtags and share content from other brands and businesses. You can also use Instagram’s direct messaging feature to reach out and make new connections. Anything you can do to get yourself noticed will help to spotlight your profile to other users.

3.  Boost Instagram Followers for Free

Perhaps you don’t have the budget to spend money on gaining Instagram followers organically by paying for them. Or maybe you are just looking to give your Instagram following a small boost without a major commitment of your time. Either way, you are in luck. There are plenty of ways to boost Instagram followers for free that involve little effort from you. 

To get started, consider looking through third-party apps for free Instagram followers’ trials. Many of these offer the option to select the number of followers you are receiving and have promotions in place for free trials. 

As another way to gain organic followers, make sure to optimize your Instagram profile. It may surprise you that this can help to gain audience reach. Make sure you have an easily searchable Instagram handle, along with a clear and high-quality profile picture. Including a short bio and link with your profile will let your audience know what your profile is all about.

Smartphone highlighted to show Instagram app logo.

H2: How to Get Organic Followers on Instagram with Third-Party Apps

Of course, there are many different methods you can take when it comes to learning how to get organic followers on Instagram. One in particular that is at the top of our list? Using third-party apps and websites. These Instagram growth services help to target real users that will have a positive impact on your social media experience.

If the idea of using third-party apps to gain Instagram followers organically interests you, the resources are at your fingertips. Take to the internet or your phone’s app store for a quick search on the topic. You’ll be able to find a variety of options to choose from, some that are free and some that cost money. Keep in mind that these costs can be both upfront and through in-app purchases after download. This can include payment required after a free trial period. 

However, you will want to take some caution. We strongly recommend taking the time to do thorough research and read user reviews as well as privacy policies. These third-party apps may require you to log into Instagram through their app, which can give them access to your account. By knowing all the detailed facts beforehand, you will get the best possible experience without jeopardizing your user-generated content or privacy. 

Read on below as we highlight a few of the top options available to you. These resources will all help you to gain Instagram followers organically. You’ll be ready to boost your audience in no time.

Instagram Followers Growth Tool: Path Social

At the top of our list for websites that help to grow your Instagram followers organically? Path Social, of course. Path Social is the leading Instagram management agency out there, focusing on the quality of service. They utilize a combination of AI technology and influencer collaborations. The result is target outreach to connect with organic followers that are interested and, most importantly, engaged. 

Path Social partners with thousands of top Instagram profiles, pages and influencers to promote their clients. From businesses to individual users, they cover it all. The best part? Path Social only engages in organic growth and promotion to drive new followers to these clients’ pages and increase traffic. For them, it’s all about understanding their client’s specific needs and, of course, their target audience. This includes identifying characteristics like age, gender and location. This defined focus leads to quality users that are consistently engaged with your Instagram account.

Another business aspect sure to catch your interest is the way that Path Social operates its Instagram followers growth tool. You are not required to provide your Instagram login information to use their services. This means there is no risk to your Instagram account. Also, you aren’t violating any of Instagram’s third-party app policies

When it comes to plans that Path Social offers, you have a few options. Rest assured, all plans come with a 7-day money-back guarantee. At this time, you can request to cancel your subscription and receive a full refund of the price paid. So, there is little risk when considering Path Social for how to gain Instagram followers organically.

wo friends learning how to gain Instagram followers organically

Gain Instagram Followers Organically: AiGrow

Next on our list of services to gain Instagram followers organically is AiGrow. As a broad engagement marketing service, they offer more than just an organic followers tool. Other features include post-scheduling, hashtag monitoring and bulk direct messaging. You can even use AiGrow to create your content, giving you peace of mind when it comes to handling your entire Instagram experience. Of course, these resources can all be tailored to your intended growth strategy.

Like Path Social, AiGrow uses a built-in AI growth engine and boasts a dedicated Instagram account manager. The company delivers authentic followers for its clients and intends to hit between 300 and 1,000 per month. They focus growth based on target categories like locations and similar competitors. This leads to new followers that are active and engaged, contributing to your continued success.

Also similar to Path Social, you have plenty of pricing options when signing up for AiGrow. From starter plans to premium monthly memberships, there’s something for everything. We suggest identifying your top Instagram needs and selecting a plan that caters best to them. Getting started with them is easy, as the majority of their tiered pricing comes with a built-in 14-day money-back guarantee.

Man working on his phone, wondering how to gain Instagram followers organically.

How to Increase Followers on Instagram Organically With No Outside Help

Of course, some people prefer to grow their Instagram presence by themselves – with no outside help. Some may think that to grow your Instagram followers organically, you need to dedicate the time to do it yourself. If this is true for you, listen up. While it can be done, it will no doubt take a bit longer than the other methods we mentioned above. However, you will have the reward of knowing your hard work paid off.

When it comes to how to increase followers on Instagram organically with no outside help, there are plenty of options. These methods will all be done within the social media app itself. You’ll need to be logged into the Instagram account of the profile you are trying to grow. The key factor? Learning to take advantage of the features and Instagram insights that the app offers.

Understand Your Target Audience to Gain Instagram Followers Organically

Now, let’s circle back to a social media term we’ve briefly mentioned above. That is, identifying your target audience. This is extremely helpful when it comes to gaining followers. If this term is new to you, allow us to give you a quick explanation. Your target audience is the specific group of users that you are aiming your quality content to. 

You may be wondering how understanding your target audience can help you to gain Instagram followers organically. It’s simple. People with similar interests are more likely to follow you back and actively engage with your content. That will help to increase your engagement rate. 

A good place to start? Make a list of fellow influencers and brands that match your style and aesthetic. From here, do your research into their followers, focusing on the ones that like, comment and share their content. Don’t be afraid to do a little self-promotion. A follow will surely catch their attention and bring notice to your profile.

Smartphone opened to the Instagram app

Use Hashtags to Gain Instagram Followers Organically

Relevant hashtag usage is another great way to grow your Instagram followers organically within the app. Why? It helps to increase your visibility and can even lead to your content being featured on the Instagram explore page. This will give your posts a fresh new audience.

However, it’s important to outline a hashtag strategy for your post captions before you get started. You want to ensure you are using the right hashtags to increase reach and engagement. Be sure to pick hashtags that are relevant to your content. While it can be tempting to use trending hashtags, consider using them in moderation. The competition will be tough and your content may become lost in the mix.
You can even create specialized hashtags that are unique to your business, brand or personal aesthetics. By using this on all your Instagram posts, you ensure that your content is front and center when the hashtag is viewed.

Gain Instagram Followers Organically by Connecting With Brands and Influencers

In order to grow your Instagram followers organically, you need to also learn how to engage and interact with others. It’s all about making connections with premier brands and influencers. By joining forces and sharing each other’s content, you can attain a larger reach and help to support one another. Think of their audience as potential followers for your own account, users who are waiting to discover your profile.

You may already be following other accounts that would be a good match for you. Remember, they don’t have to share your exact interests or aesthetics but rather be complementary. Consider going through your followers’ list and identifying a few that fit the bill. Next, reach out to them and make a connection. You can do this through either post comments, Instagram stories replies or Instagram direct messages. 
At Path Social we’ve built up an in-house platform of Instagram influencers and an AI-targeting algorithm over the past decade. That’s how we reach organic users who are targeted, interested, and engaged. And that’s why no one can replicate our results, which means you’ll build an Instagram community that lasts! Start growing and gaining Instagram followers today.