Questions To Ask Influencers: Getting To Know Top Creators

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Heidi Lang

Instagram 101 | Feb 05, 2024

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Being an Instagram influencer isn’t all about fancy brand promotions and getting influencer marketing campaign gigs. Outside of the glitz and glam, and at the very core of being an influencer, is building rapport with fans. That’s why plenty of influencers hold Q&A sessions, allowing fans to ask them their most burning questions. But what are the best questions to ask influencers to get to know them better?

Every fan would jump at the chance to ask their favorite social media influencer any question they want. Imagine asking such an interesting question that it makes someone you admire take notice of you and answer it. But influencers get hundreds of questions in their Q&A sessions. What are some questions that will catch their attention?

If you have the chance to ask your favorite influencer anything, what questions do you pose for them? Do you want to learn more about their glamorous influencer life or their poignant home and family life? Should you go the funny, entertaining route or ask more reflective, thought-provoking queries?

However you want to go about it, we’ve got awesome questions lined up for you. Keep reading to see them all!

Female influencer asking questions her fans are asking on her live stream.

How To Ask Questions on Instagram: 2 Ways To Do It

Influencers love asking fans on their social media platforms to send in questions for them to answer. Holding Q&A sessions is a terrific way to humanize their brand and strengthen their relationship with their target audience. It reminds their fans that they’re not just a pretty face on Instagram. They’re a friend who loves sharing their innermost thoughts and feelings, too.

Any type of influencer will benefit from answering questions sent in by fans. Mega celebrities might hold Q&A sessions online to promote certain projects to their huge follower count. Meanwhile, micro-influencers might do it to bond with their smaller audience with whom they have a more intimate connection.

The fans have their reasons for asking their favorite influencers questions, too. Most fans do it to get noticed by creators they admire. They want to create a personal connection with the influencer, thus asking the most unique questions they can.

Instagram users are also generally very curious about the seemingly glamorous lives of influencers. So, tons of questions might come in about a day in a content creator’s life.

There are two ways to ask your favorite influencers questions. It all depends on the type of content they post to open that line of communication with their fans. It goes one of two ways—they call for questions on Instagram Live or Stories. Here’s how to ask questions on Instagram, depending on which of these methods the influencer chooses.

1. Use the Question Button on Instagram Live

The first way to ask an influencer a question is by using the question button on Instagram Live. Many influencers will use Instagram Live for their Q&A sessions to answer their fans’ questions in real time. It’s a fast-paced, convenient way to gather questions and answer them right off the bat.

Answering questions on a live stream creates an unfiltered and authentic connection with fans. That makes an influencer’s answers more candid and genuine, as though they’re simply talking to a friend over coffee. It’s a terrific way for creators to bond with fans and share stories in a laidback, casual way.

When fans join an influencer’s Instagram Live, they’ll see a comment box where they can send messages to the creator. But that’s not where you should post your questions.

Instead, click on the question button right beside the comment box. It should be an icon of two cards stacked on top of each other with a question mark on them. Type in your questions for the influencer and hit send.

Influencers will receive notifications for every question sent their way. They can then go through all the questions and select which they’d like to answer on the Live.

 A phone screen showing a man doing an Instagram Live.

2. Reply to an Influencer’s Q&A Sticker on Instagram Stories

Creators who don’t have time to sit down and do a live stream can also receive questions via Instagram Stories. They just have to post a Story with the Q&A sticker and invite fans to send their questions through that. When fans click on the “Type something” button on the sticker and submit their questions.

The influencer then sees all the questions sent via the sticker. They can choose whichever one they’d like and then post it on a new Story with their answer.

What’s awesome about asking questions on Instagram Stories is that it’s much more flexible in terms of time. Creators can take their time thinking of their answers and post a thoughtful response. That’s a far cry from Q&A sessions on IG Live, where they’re put in the hot seat and answer instantly.

Plus, Stories last 24 hours. That means fans have a full day to read through answers to the questions they’ve posted. With Instagram Live, you can only hear an influencer’s answers if you manage to join the stream in real-time.

Influencers can also be more creative with how they answer fans’ questions on Instagram Stories. Unlike on Live, where they simply sit and talk, they can include photos, videos, and captions on Stories. These provide additional context to their answers. There are definitely plenty of creative Story ideas influencers can play around with during an IG Stories Q&A.

Curious Cat Fans: Good Questions To Ask Influencers

Being able to ask your favorite influencers questions is a rare opportunity to know them better. So, it’s important to be prepared with high-quality questions that are fun, relevant, and respectful. Think of questions they will enjoy answering and explaining in detail—not boring yes-or-no questions that won’t be as meaningful.

Are you racking your brain for good questions to ask influencers to spark some sort of engaging conversation with them? We’ve got you. Keep reading to see questions influencers will have a blast answering, depending on the topic you want to focus on.

Questions About Their Life as an Influencer

One of the most common types of questions people ask influencers is about their lives as content creators. This might be out of curiosity or because fans aspire to be influencers just like them one day.

People might ask about a creator’s biggest challenges, favorite projects, audience demographics, and more. Sometimes, influencers will share stories about how life as an internet celebrity isn’t all that it’s cut out to be. Answering these questions gives fans a sneak peek of Instagram vs reality.

Do you want to learn more about your favorite creator’s life as an influencer? Here’s a list of questions you might want to ask during their next Q&A sesh.

  • How did you get your foot in the door of the content creator industry?
  • What was your first successful Instagram post that put your name on the map?
  • Did you have any hardships breaking into the business when you were a small creator?
  • What’s your secret to coming up with viral content?
  • What does your daily routine look like as an influencer?
  • What do you love and hate most about being an influencer?
  • How do you create content when you feel demotivated?
  • How do you keep up with trends on Instagram when they change all the time?
  • How do you stay grounded even with all the fame that comes with being an influencer?
  • What’s your favorite influencer marketing campaign that you’ve worked on?
  • Have you ever had a bad experience working with a brand before?
  • What is your proudest moment as an Instagram influencer?

A woman sitting on a desk while filming with her phone and ring light.

Questions About Their Personal Life (Without Getting Too Intrusive)

According to Matter Communications, 61% of consumers gravitate to influencers with relatable personalities. So, it makes sense for fans to want to ask influencers about something they can relate to—real life.

It’s important to remember that even the most famous influencers are human beings with personal lives, too. Sometimes, they’d love to be asked about their life back home or about their relationships. Don’t be afraid to ask them questions about their personal lives, whether they’re light and easy or poignant and thought-provoking. By sharing personal experiences and stories, influencers can strengthen their relationship and emotional connection with their fans.

That said, make sure to always be respectful and never intrusive when asking questions about influencers’ personal lives. Don’t pry about sensitive issues you know might strike a chord. Curiosity is natural, but think of how uncomfortable your questions might make the influencer feel before submitting them. Always respect their boundaries.

Don’t know what questions to ask social media influencers about their personal lives? Here are some queries you might ask during their Q&A.

  • What is your favorite childhood memory?
  • What has the dating scene been like for you recently?
  • How was spending the holidays with your family last Christmas?
  • What are your favorite hobbies outside of Instagram content creation?
  • How are you celebrating your upcoming birthday?
  • Who’s your favorite member of your family, and why?
  • What are you and your partner’s plans for the future?
  • How do you balance working and staying on top of relationships?
  • What motivates you to keep going when things get too overwhelming?
  • What does a full, happy, successful life look like to you?
  • If you could turn back time and do something differently in your life, what moment would you return to?

Inquiries About the Products They Endorse

Are you eyeing a product an influencer has been posting about but not sure if you want to buy yet? A Q&A is the perfect time to ask a brand influencer all your questions about the products they endorse.

Influencers create sponsored content that puts brands in a good light through paid partnerships. But on IG Live or Stories, they can be a bit more candid when talking about a brand’s products. It’s a terrific way to pick their brain about why they love and recommend certain brands.

Here are some questions you should consider asking influencers if you’re curious about the products they post about online.

  • What made you want to work with this particular brand?
  • What are your favorite features from [product]?
  • How do you use [product] in your daily life?
  • Do you think buying [product] is worth it for someone on a budget?
  • Should I buy [product] or just buy a dupe?
  • Can you share tips about how to get the hang of using [product]?
  • What makes [product] so different from its competitors in the market?

A fashion influencer holding up a shirt from a brand she endorses while streaming on Instagram Live.

Questions About Their Niche Hobbies or Areas of Expertise

Some influencers—especially smaller creators—are known for focusing their content on a niche interest. These hobbies include books, art, indie films, cooking, tech, and many more.

They’re considered experts in their niche. So, when they do a Q&A, they expect their fans to ask questions centered around those niches. Asking questions about a creator’s area of expertise allows you to learn about that topic more. It’s perfect for those who share the same interests as them and want to know more about those niches.

Do you want to discover more about an influencer’s niche hobby? Get a sneak peek into their mind and ask them questions like these.

  • How did you get into this hobby?
  • How have you stayed passionate about this niche topic over the years?
  • What advice would you give people who are only starting to get into this hobby?
  • What’s the most challenging thing about pursuing this interest?
  • Can you recommend some books to read up on these topics?
  • What are your favorite Instagram accounts that operate within the same niche as you?
  • How do you make time for your hobby despite your busy schedule?

A woman thinking while recording herself in front of a smartphone.

Fun Questions To Ask Influencers for Light, Entertaining Conversation

Most questions that influencers receive during Q&As are either about work or their life plans. Either way, it can get pretty heavy. So, why not give them a break from such serious questions and ask fun, engaging, random ones?

Ask them entertaining questions that are light and spontaneous but still substantial. You can even go the humorous route and ask funny questions to make influencers giggle. Trust us—it’s one of the best feelings in the world to get your fave influencer to laugh!

Here are some fun questions to ask influencers if you want to lighten the mood and make them laugh a bit.

  • If you were a viral TikTok audio, which one would you be and why?
  • If you had to sing a song without missing a word to win $1 million, what song would it be?
  • What weird food combo do you love?
  • If you could be any fictional character for one day, who would it be?
  • What is the funniest dream you’ve ever had?
  • What is your most embarrassing moment?
  • What’s the most outrageous online rumor you’ve seen about yourself?
  • If you could create an emoji, describe how it would look like.
  • If you could have dinner with one living celebrity, who would it be and why?

How To Ask Anonymous Questions on Instagram

While most people ask their fave influencers questions to get noticed during a Q&A session, others are a bit shyer. They’re curious about a creator’s answer but might not want to reveal their identity or get a shoutout from them. If that sounds like you, you might be wondering how to ask anonymous questions on Instagram.

Unfortunately, there’s currently no way to ask questions on Instagram while concealing your identity. Influencers will always be able to see which users sent them questions.

Sometimes, anonymity on social media can lead to bullying or disrespectful comments and questions. The fact that Instagram doesn’t allow it is a testament to their desire to maintain a positive nature for Q&As. It keeps people accountable for what they say to others on the platform.

However, some creators will sometimes post an NGL link on their Instagram Stories to allow fans to submit anonymous questions.

NGL is not an in-app Instagram feature but a third-party website that allows people to ask you anything anonymously. Think Curious Cat and Ask FM from the 2010s but with a modern feel. It’s become quite the Instagram trend in recent years.

Creators will sometimes generate an NGL link and post it to their Instagram Story. Their followers can then click on the link and submit any question they wish. None of the questions are traced back to their Instagram accounts. Then, the influencer can repost any of those questions on their Story and answer them there.

Asking Questions Is the Key To Sparking Meaningful Conversations on IG

There’s no better way to learn more about your favorite social media influencers than by asking them the right questions. Whether they go on IG Live or Stories, use the questions above to catch their attention and pick their brains. Quiz them on their life as an online celebrity, personal life, favorite music, and more! Hopefully, you’ll get meaningful conversations out of it and learn a new thing or two about the creators you admire.

Are you an influencer who wants to get more questions from fans to answer on your page? Before you get ahead of yourself, you first need to focus on growing your brand. Path Social can definitely help with that.

Our team has been painstakingly perfecting a targeting algorithm to help creators like you reach their niche audience. First, we help you pinpoint your ideal target audience. Then, we serve your content to their feeds to ensure the right people see it. In the blink of an eye, you’ll get tons of new followers and engagement straight from your target audience.

Before you know it, fans will be clamoring for questions to ask influencers (aka you!) on your next IG Live. So, what are you waiting for? Start growing your Instagram fanbase with our help today!